SxSW Panel: Reality But Better: Augmenting the World with News

Steven King
Mar 12, 2018 · 1 min read
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Augmented Reality for South By Southwest

Even in its infancy augmented and mixed Reality tools and techniques have the potential to radically reshape the news business. Deeply immersive stories can be made more interactive and compelling with AR techniques and tools. But in the near future, contextually relevant news — determined by time and location — will be delivered by AR/MR on new hardware systems that seamlessly blend virtual and physical worlds. The Panel explored how this AR/MR revolution will change news delivery and consumption.

The Washington Post:

App, Android | iOS



African-American History Museum:

Jack-O-Lantern Carving:

Winter Olympics:

NY Times AR App:


Hidden Figures, T-Brand Studio: Android | iOS:

WSJ Stock Market Visualizations


AR Models:


BBC launches augmented reality app for Civilisations:

Sunday Telegraph, Australia:

Apps and Agencies

8i Holo App


Targo AR News

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