The Zero-Sum Narratives of Trump of FarageAnd how only a plurality of stories will beat themNov 16, 2018Nov 16, 2018
How to Become a Better Storyteller: Tips from Obama’s Speechwriter, UnpackedIn Five Rules of Storytelling, Jon Favreau, Obama’s former Director of Speechwriting, offers advice to improve your speechwriting skills…Jun 1, 2017Jun 1, 2017
On Strategy, Decision Making & the Devil’s Advocate… ‘Yes, BUT!’I came across a fine post the other day by noted educator Eric McNulty, who builds leadership capacity and capability to advance positive…Apr 17, 2017Apr 17, 2017
Five Communication Principles for Adaptive Content Design: Towards the Holy GrailThanks to the groundwork done by content strategists seeking truly Intelligent Content, Adaptive Content (personalised content, driven by…Sep 30, 2015Sep 30, 2015
Beyond the Hero’s Journey: Four innovative narrative models for digital story designStorytellers have ploughed the Hero’s Journey for 65 years. Surely, there is more to story than this in a digital age?Apr 10, 20152Apr 10, 20152
Introducing storylining: the best-kept secret of successful strategic communication.As a rule, every business discipline has tried and tested processes and techniques others can understand, learn, and even apply for…Oct 21, 2014Oct 21, 2014
Five Minutes with Marshall McLuhan: the Google Executive Director of 2020?At almost every conference I attend, in almost every conversation I have with innovative digital, media or communication thinkers, I hear…Sep 29, 2014Sep 29, 2014
