2019 is here, January has just ended, and the year is officially in gear- no more plans or resolutions, it’s time to take action.
One of the best commitments you can make for your business in 2019, is to improve your customer retention rate, and spike up your store’s revenue and ROI.
If you don’t understand why retention is an important metric for your business, take into account that acquiring new customers can be 5X times more expensive than retaining existing ones, and loyal customers tend to spend more than first-timers.
We’ve collected the advice of 16 different experts, to…
Trust badges are an important element to add to your arsenal of trust building techniques- they are an element of the certification social proof, and can help you improve your store’s conversion rate.
In this article, we will show 3 different ways to add trust badges to your store, easily, so that anyone could follow- even if you’re just starting out and have no technical knowledge.
1. Use an app
Arguably the easiest way to add trust badges to your store, you just need it to install an app from the Shopify App Store.
So, you just started working on your brand new Shopify store, but the “Powered by Shopify” link on the footer makes your website look like an amateur built it.
Luckily for you, it’s actually super easy to take it down!
All you have to do is:
1. Go to your Shopify admin, click on “Online Store” on the left menu:
2019 is right around the corner, and as Shopify plus merchants, you know you must be prepared for everything and stay updated with the latest, cutting-edge technologies and services that’ll help your business grow — FAST!
In this post, I’ll give you 15 of the best apps to have in your Shopify Plus store in order to take it to the next level in 2019.
These apps are StilyoApps’s team top picks, but every store has its own needs, and every merchant has his own preferences, so I’d love to hear your thoughts and recommendations in the comments.
To make…
What makes advertising effective? How does it influence customers’ decision-making process and moves them to buy more?
This is an important question to ask as marketers, customer success managers and most importantly- business owners.
Creating an effective marketing campaign is all about understanding people- how they think they make decisions and how they actually make them.
You don’t have to be a psychotherapist to understand the human psyche enough to use its natural tendencies to influence your customers.
In this article, we will discuss five psychological triggers that you can use to increase customer retention, plus some actionable tips on…
Anyone starting out in eCommerce knows this frustrating feeling of getting a bunch of visitors in their store, without making any actual sales.
What causes it? How can you make sure the effort and money you’re spending getting people into your store get you the results you want- sales?
You need to optimize your entire funnel for conversions- it can be confusing at first, but don’t worry, I’ve got you, with the complete guide to conversion optimization in Shopify!
First, What is eCommerce Conversion Rate?
A conversion rate is defined by the percentage of users taking a specific action on a web page. …
Holiday time promotions are very popular among merchants and customers alike- in fact, during the holiday season of 2017, digital sales in the US grew by 36%! The holidays make people want to buy more- whatever it’s a present for a loved one, for themselves or the holiday dinner hosts.
So major holidays are a wonderful time to celebrate with your customers and offer special deals, discounts and holiday inspired collections. But not everyone celebrates the same holidays, and we couldn’t possibly mark each holiday that ever existed, just to make sure we don’t miss anyone.
How can we celebrate…
We’ve already covered the reason birthday emails are so effective, they make your customers feel special, encourage loyalty and are very effective for customer retention.
But how do you stand out of the competition, with the clutter of emails your customers get in their inbox?
By going the extra mile, and sending birthday SMS messages- these go straight to your customers’ phones and get all the way up to 98% open rate!
Introducing- Birthday SMS Automation With SMSBump & ReConvert
We’re happy to announce our new integration with SMSBump, allowing you to send not only a happy birthday SMS message, but a birthday SMS flow- starting before the…
This blog is all about retention- we love talking about customer retention, improving retention and connecting with your customers. But retention cannot happen without acquisition.
Customer acquisition consists of a lot of things- advertising, product and offer, store optimization… We can talk about all of these in a future post, but in this one, we will focus on improving your store’s conversion rate.
If you are using Shopify as your online store CMS, and you’re just starting out and want to optimize your store for conversions, without spending a bunch of money on developers or expensive apps, we’ve got the…
Customer retention is a company’s ability to keep its paying customers over time, this is achieved by creating a relationship between the brand and its customers.
New brands mostly focus on customer acquisition (new customers), which makes sense, since they are yet to have an existing customer base to build on. However, once a brand starts growing, it will quickly need to start focusing on customer retention, as well as acquisition, in order to maximize its revenue and keep afloat.
Not focusing on customer retention and loyalty is basically leaving money on the table, considering that acquiring a new customer…
Ruth Even Haim
Co-founder of StilyoApps- Shopify apps built by merchants, for merchants.
