Stoney deGeyterThe Two Foundations for Digital Marketing You Might Be MissingThere are two primary foundations of any successful digital marketing campaign, and your site needs both if you want to succeed. What are…Nov 4, 2016Nov 4, 2016
Stoney deGeyterIt’s 4 Months Into Your Digital Marketing Campaign. Do You Know What Your SEO is Doing?The first few months of any digital marketing campaign should be focused primarily on research. Unless you have already had a site audit…Oct 20, 2016Oct 20, 2016
Stoney deGeyterHow Ian Cleary & Pole Position Marketing Manage Multiple Social Media AccountsMembers of the Pole Position Marketing pit crew answer your web marketing questions from their unique perspectives, with a “bonus lap” by a…Oct 5, 2016Oct 5, 2016
Stoney deGeyterCan I Get Better PPC ROI with an Agency?This is my contribution to a larger article where other members of the Pole Position Marketing team and outside expert Marty Weintraub…Sep 7, 2016Sep 7, 2016
Stoney deGeyterKeep Visitors (And Search Engines) On Your Site With Strong Website Navigation [Infographic]When your site’s navigation is broken, or isn’t optimized for search and visitors, you’ll see higher abandonment rates than you should…Aug 31, 2016Aug 31, 2016
Stoney deGeyterConsider SEO When Deciding Whether or Not to Outsource Web DevelopmentThis is an answer I contributed for a broader article on outsourcing web development by insureon. View Full Post: Building a Business…Aug 30, 2016Aug 30, 2016
Stoney deGeyter3 Ways To Create Value for Your Site VisitorsQuestion: If your website isn’t valuable to your visitors, what is it?Aug 23, 2016Aug 23, 2016
Stoney deGeyterDoes Your Site Content Meet Visitor Needs?Driving traffic to your site is the first step in the conversion process. But there’s a long way to go from there. Most visitors aren’t…Aug 19, 2016Aug 19, 2016
Stoney deGeyterHow to Price Services For a Digital Marketing CompanyI answered a question about pricing digital marketing services on Clarity and thought some of you might benefit from the answer:Aug 15, 2016Aug 15, 2016
Stoney deGeyterThere is No SEO Without UXOI’ve written a lot in the past about how, in order for SEO to be effective, it needs to work in concert with other digital marketing…Aug 5, 2016Aug 5, 2016