An overlooked thing that most of us don’t do is to step back and appreciate our wins and loses.

This week has been great, I’ve had some wins and then I’ve had some losses.

I understand things have been tough, so take a step back and just breathe.

It’s one of the most underrated things out there. We can’t be 100% all the time, it’s the quickest way for us to see an early grave.

Breathe. Be good to yourself and come around Monday, we’ll whoop some ass!

Let me know what you’re up to this weekend, to step you away from always being on!

I wanna know :-)

Stephen Walker

I’m in a few groups online, where we keep a pulse on things all business and marketing.

Now Facebook is fun in moderation unless you’ve built your rep around it, which I’m pretty neutral towards. You know? The whole all your eggs in one basked kinda vibe…

Lately, a few new people are getting into the copywriting world and the groups are getting flooded with new people. New to the craft and new to the whole copywriting game.

If you don’t know what copywriting is, it’s essentially just salesmanship in print. So whether or not you’re in business or just building a following for whatever the reason may be, it’s a great skill to develop. …

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Photo by Arjunsyah on Unsplash

because what you’re actually doing is just letting yourself procrastinate further.

Hell, I’m starting to almost die inside every time I come across a great post or insight and EVERY single comment is something along the lines of…

“I needed this today”

“Oh, I really needed to do read this!”

“I’m glad I read this today…I needed it”

Stop fooling yourself. You’re looking for some kind of mechanism to make yourself feel better about your own lack of doing.

So you’ve come online and looked for the people who spoke your language and really tugged at your heartstrings…

Stop that shit, do the work and get going.

You can only “need this.” for so long until you’re pushing up daisies in this already dying world of people who don’t want to do anything significant with their lives, except wane on the words of others…

“Never quit, Never quit.” — Bernard Albertson

Sometimes we burden ourselves with a lot to take in, no matter what stage of life we’re at.

No matter if we’re having a hard time, but we can get through it.

I came across some a true gent of the times, listening to Bernard in his videos, definitely opened me up a little more to what I want to squeeze out of life.

Give his stories a watch and a listen.

They’re found over here.

Stephen Walker

P.S. “An old man’s advice” by Bernard Albertson

I’ve never seen the appeal to wearing skinny ripped jeans, it might look cool or fashionable but it’s just not for me and there’s a lesson behind it…

The History of Denim. May 20, 1873, marked a historic day: the birth of the blue jean. It was on that day that Levi Strauss and Jacob Davis obtained a U.S. patent on the process of putting rivets in men’s work pants for the very first time.”

A great brand and product.

Fast forward many years and there are many different companies that create these types of jeans and yes it’s fashionable. Hell, I have loads of pairs myself, but buying them pre-ripped or worn. …

The only true super-power you should arm yourself with is…

Knife proof skin.

What do I mean?

It’s about your own mental stability and ability to hold your own when you know what hits the ceiling fan.

Too often I’ve seen people create and do things that could be so amazing if they stick with it, to only stop doing it or completely change industries, cause some unsavoury people decided they didn’t want that person to go out and kick some ass.

So they went on a campaign in a sense to just shut them down and discourage them completely.

You see this so often in the coaching space and health and wellness space. It’s enraging and sad at the same time. It’s slowly dripping into every industry. …

It was one of those days. I was procrastinating. I was up at the crack of dawn waiting for some dudes to fix my wifi.

I had a mobile phone signal, but where I live I’ll be lucky if I get 1 bar of 2/3G

Let me tell you this, it is slow. VERY slow.

I had a shower, managed to get shampoo in my eyes and a whole bunch of other random things happened today. I kinda wrote it off, Just one of those days.

This is where the procrastination began. I attempted to load up Youtube after breakfast and for some reason, it actually worked on my limited signal. …

I can hear the unsubscribes rolling in from that subject line…

It’s all good though, this is just a simple observation I’ve noticed with writers and content creators in general.

They expect their work to be 100% all the time.

I get grammar, it’s a big thing. People messing up their, they’re and there all the time…

That kills the vibe almost instantly.

As for spelling normal words wrong, or even creating newer extend words from existing words. That’s okay.

It’s like when people spell “Guru” as “Gooroo” mockingly. I’m all for that.

It shows that you’ve got a little bit of a sense of humour.

Mess up the grammar and you might be dragged into the social media streets and people will torch you alive.

They’re they’re. Everything will be okay if you follow this little observation.

I’ll be battling the wifi-less-ness week cause technology.

(Rolls eyes)

Stephen Walker

If you’ve kept an eye on social media lately.

You’ll have noticed that there’s a lot going on in every aspect, but the one that stuck out most to me was the whole “cancel culture” phenomenon.

Here’s a quick little definition but it goes deeper.

Cancel culture refers to the popular practice of withdrawing support for (cancelling) public figures and companies after they have done or said something considered objectionable or offensive. Cancel culture is generally discussed as being performed on social media in the form of group shaming.”

The thing is, this doesn’t just apply to celebrities or famous people, it applies to all of us. …

The late great George Carlin did a little segment a long time ago, which spoke about soft language.

So I re-watched the just shy of a 10-minute video that Youtube recommended to me again.

It dawned on me that we are slowly moving into an error, not era of the devolution of language.

We know that the words we speak, whether with a good or bad intention can affect us.
Be it physically or emotionally. Either way, we have found our own balance. If it’s in our personal lives or professional / business life.

Now I’m not saying use language that’s malicious or to go out of your way to attack someone. …


Stephen Walker

I help solo entrepreneurs & small businesses owners write better emails. I also share what’s inside my head. Join my cult ;-)

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