The User Experience Design Field
“We built interaction based on what we thought worked — we designed for ourselves. The focus was on aesthetics and the brand, with little to no thought of how the people who would use the website would feel about it.” -Smashing Magazine
This mindset is long gone in the world of web design. User experience design continues to grow and many more jobs are becoming available everyday. It truly is a valuable way of thinking and companies are really starting to see that.
If you have ever wondered why you have liked a product, but can not seem to figure out why, then you are victim to good user experience design.
What is User Experience Design?
User experience design is defined as:
The process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product. -Wikipedia
UX enables us to identify what makes a good experience versus a bad one. And when done well, the designed elements of an experience become invisible and the user is delighted because we have anticipated their needs to give them something they don’t think to ask for.
Since I am very new to the UX world, I have read a lot about what a User Experience designer does day to day, and how important the design process is.
This process enables designers to dissect a users thoughts and feeling and then apply them to a product. The product that comes from this process will always be better than one that was not created with the user in mind. Putting in the investment and time in the early stages of a new product where it comes to user experience often pays off in the long run because companies aren’t launching sites or apps that are terrible to use and annoy users and having to redo these sites and apps so frequently. Thus making user experience design a very valuable asset.
Is User Experience Design the Right Career for me?
The Nielsen Norman Group compiled data from 963 user experience professionals. One of the survey respondents said, “If you are a lifelong learner, in other words, if you are paying attention, you will be able to take previous experiences and apply lessons learned from them to your new situation. That is more important to me than specific skills you might learn in school.”
What attracted me to wanting to become a User Experience Designer was the thought of me creating an enjoyable experience and product from the ground up, it is rewarding financially, and also the immense opportunities the future of technology holds. As VR, AR, and AI continue to progress, more and more opportunities for innovation will appear and I find that very exciting.
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