Published inSubscribed Magazine·Nov 20, 20165 Mistakes SaaS Startups Often Make with PricingThis piece first appeared on Tom Tunguz’s blog. The purpose of a price is to tax usage of a product. That’s how companies generate revenue. Discovering how to tax a product properly is a perpetual challenge. It’s a moving target and so it requires an ongoing discovery process as the…Startup3 min readStartup3 min read
Published inSubscribed Magazine·Nov 20, 2016Time for a New GAAPBy Matthew Darrow, VP & GM at Zuora Today, almost 90 percent of the S&P 500 currently disclose earnings report figures that are not based on Generally Accepted Accounting Principles (GAAP). Let’s take a look at one notable example: Apple. …Startup3 min readStartup3 min read
Published inSubscribed Magazine·Nov 20, 2016Small is Beautiful in Data ScienceQ&A with Carl Gold, Zuora’s Chief Data Scientist. Gold holds a PhD in Computation & Neural Systems and has spent most of his career as a quantitative analyst on Wall Street. What’s the difference between Big Data and Small Data? When you have hundreds of millions, or billions of accounts, then…Data Science4 min readData Science4 min read
Published inSubscribed Magazine·Nov 20, 2016Bristol is OpenWhen the “Bristol is Open” project was introduced at our last Subscribed London Conference, I was reminded of the first time I heard about the Internet. …Internet Of Things3 min readInternet Of Things3 min read
Published inSubscribed Magazine·Nov 20, 2016The Economist Goes Digital173 years. That’s how long The Economist has been around. As the digital era takes over, the media house is making significant changes — both externally and internally — to cater to the changing market scenario. Aarthi Rayapura caught up with Subrata Mukherjee, VP of Product and Head of Business…Media6 min readMedia6 min read
Published inSubscribed Magazine·Nov 20, 2016The Ground Beneath Your FeetBy Christina Porter How many century-old companies can you think of that are still innovating and relevant today? One such company is France-based Tarkett, a global leader of integrated flooring and sports surface solutions. The 2.7B …Healthcare4 min readHealthcare4 min read
Published inSubscribed Magazine·Nov 20, 2016Ford Embraces Silicon ValleyWalking into Ford’s Research and Innovation Center in Palo Alto feels like any other Silicon Valley workspace — engineers on their laptops at the center of an open office set-up, surrounded by meeting rooms and white boards. Until, you step into the labs. A car geek’s dream, the labs have it…Autonomous Cars6 min readAutonomous Cars6 min read
Published inSubscribed Magazine·Nov 20, 2016Design Your Product Around PriceMadhavan Ramanujam is a partner and board member at Simon-Kucher & Partners. He advises companies of all sizes, from startups to Fortune 500s, on monetization strategy and has helped bring numerous new products to market. His new book, “Monetizing Innovation: How Smart Companies Design the Product Around the Price,” co-authored…Startup7 min readStartup7 min read
Oct 3, 2016Detroit Schools Silicon Valley on the Future of TransportationWho will be the first to get fully functioning self-driving automobiles on the road and in the market? Google, Apple, Tesla Motors, Ford, GM? The truth is, it doesn’t matter. Because being first isn’t what’s going to win the race. The race in transportation isn’t about delivering driverless vehicles; it’s…Autonomous Cars3 min readAutonomous Cars3 min read
Sep 28, 2016Large CPGs are under attack by startups…and consumers are winningConsumer packaged goods are big business — valued at more than $2 trillion — with much of that market share dominated by CPG powerhouses like Unilever, P&G and Nestlé. These CPG leaders know a lot about packaged goods — a lot about how to manufacture and market and sell at…Ecommerce5 min readEcommerce5 min read
