The Changing Face of Business and Africans social networking sites for develop businesses

Sue Karenina
2 min readJun 14, 2017

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African Social Media for Business

Nowadays, business houses are trying their best to make their business grow through various processes. The Internet is one of the most efficient ways of marketing. This tool reaches the target audience much faster compared to other tools. Tele-marketing is also getting obsolete along with cold calling. You can get blocked as a spammer, and you cannot get back to your clients anymore.

Today it’s all about building a relationship and trust with your existing clients. It is always needed to grow with these relationships and being a businessman it is necessary to know how to grow your relationship with your clients and make your businesses better.

· Customers know everything. Once you get in touch with them, you can ask about similar clients within their known circle. With a referred contact in hand and a trusted customer as backup, you can then make your telephone call or send an email to gain an introduction.

· Your customers are your gems. They make your business beautiful. You can always ask for testimonials or feedbacks from them. They will always try to make your business shoot up. They provide after service feedbacks which in return attract more clients. As soon as they are ready with the testimonials, you should decide how to use them and where to use them. Look for the best social media and websites which can make things smooth at your end.

· You should always try to stay in your customers’ minds. It is because they are fickle minded. Try to attend meetings and press conferences and tradeshows to stay in the limelight. These are matter of cost but can prove to be a boon for your business. Look for an opportunity to speak and interact with your clients. These things attract new customers in return. Sponsor a coffee break, or organize workshops which can promote wisely.

· Beyond being businessmen also try to be a writer. Talking about your products and services in your personal blogs can make readers get to know more about your company. Africans use blogs and articles to reach out to their target audience. These blogs are informative and also make you present your ideas clearly.

· Now coming to Africans social networking sites for develop businesses. Use each and every site wisely to stay at the top of your competitors. It is necessary to have a clear idea about social networking site and how they can help you in your business. In the recent era, you can get viral easily through these sites and should always look for more traffic.

It’s not easy to make your business successful in this competitive market. You should have clear ideas about all the marketing strategies to stay cut above the rest.

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Sue Karenina

Did you really have a good taste of food? You should read the blogs of this food blogger to make your choice of restaurants proper in your city.