Facts on the Customer Shopping Behaviour in E-business
Sep 7, 2018 · 1 min read

Shopping behavior of every customer is not fixed. For understanding the buying behavior of your customers in retail stores it is very important to analyze the customer psychology and the factors which influence a customer for buying certain products/services from the stores.
There are some facts on the Customer Shopping Experience in E-Commerce Business:
- 92% of consumers trust word of mouth, and 70% trust online reviews.
- By 2020, 100 million consumers will shop in augmented reality in the upcoming years.
- 87% of Millennials say that they base their purchasing decisions on whether or not a company makes positive social efforts.
- 37% of consumers say their favorite retailer understands them.
- 71% of B2B customers are actively disengaged or indifferent.
Understand these facts and identify how your business can deliver the best products and services.
Facts Courtesy — Digitalistmag
