Open your theatre to wider audience and increase the number of visitors
Currently, majority of theatres relies mostly on inhabitants of city where it’s located. Its visitors are mostly locals. Usually, the bigger is the city is, the higher is the amount of visitors from neighbour cities. But it’s not a strict rule.
A group that most theatres is completely missing are people with limited, or no hearing. According to Wikipedia, in 2013 there were about 1.1 billion people with some degree of hearing loss. Of those with moderate to severe disability in 124 million people. More than 50% of the population over the age of 70 has impaired hearing.
Many visitors refuse to go to the theatre simply because they feel frustrated when they realize they can’t understand everything.
To support these groups is not that difficult. With app Subtitles for theatre, it’s easy to create, translate, screen and improve subtitles and supertitles. Thanks to that, your visitors can be in the loop all the time and enjoy favorite plays wherever they are.
Get started with Subtitles for theatre.