Sjain ventures specialize in planning and strategizing top social media campaigns widely providing IT media and consulting services

suruchi patel

Sjain ventures specialize in planning and strategizing top social media campaigns widely providing IT media and consulting services to more than 1000 clients all over the world. Providing the best services with unique and innovative ideas.

Specializing in creating Facebook Ads, Instagram, LinkedIn, and Twitter. Optimizing it for the highest reach and conversions is the top priority of Sjain ventures.

Types of ads on Facebook campaign

Boosting a post is still considered an ad, Facebook ads are created through Ads Manager and it offers more advanced customized solutions. There are many advertising objectives to help you reach your specific business goals and the audiences you care about most. Where a boosted post may initially be optimized for Page likes, comments, and shares or overall brand awareness, Facebook ads can be optimized for App Installs, website conversions, video views, shop orders and more.

Normal boosted ads

A boosted post is where you can apply for money in order to boost particular posts to an audience of your choice. This is the simplest way to do an advertisement on Facebook. Boosted posts are different from Facebook ads because they are not created in Ads Manager and don’t have all of the same customized features. When a post is boosted that is going to appear in the audience’s Facebook News Feed as an ad. Instagram can also be used as an ad placement for your boosted post. A post can be chosen that is already present on your Page’s timeline and boost it by following.

Reach awareness campaign

In the Reach awareness campaign, the application of statistics to advertising and media analysis is done. Where the word reach refers to the total number of different people, at least once to a medium during a given period. Once the brand is established, we choose the best places to show your ads and then measure success by monitoring impressions, conversion, and other statistics. We need to place ads in front of as many people as possible. Most advertisers with branding initiatives are concerned with creating brand awareness. They may want to track conversions like page views. For example, an advertiser that’s introducing a new energy drink wants to create awareness and interest among as many sports enthusiasts as possible and isn’t necessarily concerned with selling actual bottles of the drink online.

Brand awareness campaign

It is a type of ad where a particular ad is measured based on how many people it has reached and can recall the ad. By evaluating how much time people spend looking at different ads Facebook can now tell which people are more likely to watch and recall the ad and optimize the brand awareness campaign.

Website traffic campaign

This is another great to way drive traffic to website content is through social media. With the social media platform, you can either promote your content organically on the pages or use paid posts to increase the reach of the message. Search engine optimization (SEO) is one of the most popular web traffic strategies most people don’t really understand and implement it well. For many people, SEO is all about tricking search engines to rank websites higher. Proper SEO is about following web design and content creation.

Engagement campaign

Brand engagement campaign encourages both loyal fans and potential new customers to like, share, comment and contribute to that particular brand. The campaign’s success is often measured using social media engagement metrics. But simply providing the framework for a campaign to go viral does not ensure that it will. Media use is goal-oriented and brand managers who understand the needs of consumers can better design campaigns that encourage engagement in the increasingly interactive, mobile and social media environment. The decision to like, comment on share and contribute can begin with the desire to satisfy essential needs both personal and social in nature where Personal needs are self-esteem, belonging, control and purposefulness can become social needs like awareness of current events and personal communication interactive media environment.

Application install campaign

Application campaigns is the process that makes easy process to promote your apps across Google’s largest properties including Search, Google Play, YouTube and the Google Display Network. There is Just need of addition of a few lines of text, a bid, some assets and rest of is optimized to help users to find us on social media platform and then they interact with the company.

Video view campaign

Video is considered to be very eye-catching, engaging and when the video is used properly then it is a great way to bring life to a product or brand. Combining this with the wealth of targeting options available on Facebook and advertisers have the perfect opportunity to reach the right audience with a captivating can GIFs and live periscopes in Promoted videos that will make your video content more attracting to the audience on social platform.Videos can make your messages more memorable, shareable and replay worthy. Promoting video campaigns are more perfect for advertisers.

Lead generation campaign

Lead generation campaign is offering a piece of free content such as a whitepaper or eBook in return for a form fill on a webpage. After submitting a form it creates a lead that goes into a CRM system. A lead is a person that shows interest in the company’s product.

Messages campaign

Message campaign is the Effective campaigning that builds around clear messages, which state the problem and the solution proposed and the action taken by the audience to reach the campaign goal. An effective message captures the attention of the target audience is easy to understand and remember and it does not require further explanation. In some campaigns, different message is crafted for each target audience while in others, there may be an overarching message that also has accompanying ‘sub-messages’ that are intended for different segments of the target audience.Still, others may use only one message repeated over and over throughout the campaign.

Catalog campaigns

To show products in dynamic ads, you need to create a catalog. A catalog is a container that stores all information of the product. A catalog allows Facebook to generate dynamic ads for your products and show personalized recommendations to people who view your ad.

Conversation campaign

Live chat, email and inbox let you connect the conversations you have with your customers directly to ActiveCampaign.Live chat, email and a unique inbox let you connect the conversations you are having with your customers directly to ActiveCampaign gives the customer top quality of services.

Store traffic campaign

If your business has multiple physical shops you can choose the Store Traffic marketing objective to create and deliver localized ads to people near your shops and encourage local foot traffic. Just need to add your shop locations to Facebook first before you can create store traffic ads. Remember to add business hours for each shop because we don’t show ads for shops that are permanently closed.

Retargeting campaign

It is a cookies based technology in which a simple JAVA script code is used. In the retargeting campaign, the word retargeting also known as remarketing. It is a form of online advertising that can help you keep your brand in front of bounced traffic after they leave your website. For most websites, only 2% of web traffic converts on the first visit. Retargeting is a tool designed to help companies reach 98% of users who don’t convert right away.

All of these processes helps to build up a good impression on social media platform in which LinkedIn, Instagram, Twitter and Facebook are involved. This are used for increasing the product commercialization and to make people reach to post

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