Swati GangawaneThe Marketing Genius of Pepsi’s “Yehi hain right choice” TaglineIntroductionFeb 24, 2023Feb 24, 2023
Swati GangawaneFrom a Simple Tagline to a National Obsession: The Journey of Amul’s “The Taste of India”The Story of Amul:Feb 24, 2023Feb 24, 2023
Swati GangawaneUncovering the Fascinating History of De Beers’ Iconic Slogan “A Diamond is Forever”Source: MediatelFeb 24, 2023Feb 24, 2023
Swati GangawaneHow L’Oreal’s “Because You’re Worth It” Slogan Became a Symbol of Self-Love and EmpowermentL’Oreal is a brand that needs no introduction. The world’s largest beauty company has been in business for over a century, creating and…Feb 24, 2023Feb 24, 2023
Swati GangawaneInspired by the last words of an infamous murderer: The History of Nike’s ‘Just Do It’ SloganThe slogan “Just Do It” is one of the most iconic advertising phrases in history, instantly recognizable around the world. It has become…Feb 18, 2023Feb 18, 2023
Swati GangawaneThe Genius Behind Apple’s “Think Different” Slogan: A Tribute to Steve Jobs“Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things…Feb 18, 2023Feb 18, 2023
Swati GangawaneListen Up: Why Your Business Needs to Prioritize Customer Feedback for a Winning CXIn today’s world, customer feedback is more important than ever before. With social media and review platforms readily available, it is…Feb 17, 2023Feb 17, 2023
Swati GangawaneDelivering the Wow Factor :Why Customer Experience (CX) Reigns Supreme in Today’s Business WorldIn today’s highly competitive business landscape, delivering an exceptional customer experience (CX) is no longer a nice-to-have, but a…Feb 17, 2023Feb 17, 2023
Swati GangawaneDisrupt the Status Quo with Design Thinking in Your MBA CurriculumIf you’re in an MBA program, there’s a good chance that you’re already being exposed to design thinking in some capacity. But if you want…Feb 7, 2023Feb 7, 2023
Swati GangawaneDesign Thinking in Action: Success Stories from the MBA WorldDesign thinking is a problem-solving approach that has gained widespread popularity in recent years. It’s not just for designers anymore —…Feb 7, 2023Feb 7, 2023
