Published inThe Marketer’s EraWhy Adopting an Account-Based Marketing Strategy May Fail YouIn today’s competitive landscape, Account-Based Marketing (ABM) has emerged as a dominant strategy for acquiring high-value clients. ABM is…Jun 10Jun 10
Published inTech WeeklyWhitepaper: Sustainable Smart Cities and the Power of IoTThe United Nations estimates that 68% of the world’s population will be living in urban areas by 2050. Under the growing weight of…Nov 27, 2019Nov 27, 2019
Published inTech WeeklyUsher in Enterprise wide agility with an end to end Data Management SolutionData is at the heart of digital businesses & key decision making. But in the times of Big data, gaining access to quality data that can…Nov 4, 2019Nov 4, 2019
Dissecting the Ideal Data Management SolutionHistory says that it was Julius Caesar who caused the destruction of Cleopatra’s Library of Alexandria. Caesar knew very well back then…Sep 17, 2019Sep 17, 2019
Published inTech WeeklyCan organizations do without a Data Management Framework ?Data Quality is a key priority for organizations. Ironically, poor data quality is the primary reason for the failure of 40% of all…Apr 26, 2019Apr 26, 2019