Fashion Waste
“The average American throws away about 81 pounds of clothing each year,” according to the EPA (Environmental Protection Agency). Fashion Waste is where companies destroy their unsold clothing and don’t repurpose the clothes/textiles. Plenty of companies do this instead of selling them off cheaply or making the clothes into something special. These images seize the essence of what I am trying to convey with how bad fashion waste has gotten. People are drowning in it wanting help. I will also show pictures of how some retail companies are using fashion waste in a powerful image.
More than half of the companies like H and M and Chanel just throw their clothes in a landfill. But other companies like Dolce and Gabbana and Eileen Fischer reuse their clothes and show that through there window displays. When you look at these images, I want you to see the clothes drowning in waste and overflooded garbage bags. The next time you want to throw a piece of clothing out, think about what you’re doing. Do you really want your average for the year to be 81 pounds of fashion waste again? “Waste isn’t waste until we waste it.”