Running Facebook ads to reach more people and increase brand awareness

  • Audience size: Facebook now boasts over 1.13 billion daily active users on — 1.03 billion of which access the social network via mobile devices.
  • Attention: People spend a lot of time on social networks. The average user spends about 50 minutes just on Facebook, Instagram, and Messenger every day.
  • Organic reach decline: Organic reach on Facebook has been in decline for a few years now and has almost hit zero. If you want to break through now, Facebook is all but a pay-to-play network.
  • Targeting: The targeting options within Facebook Ads are incredible. Businesses can target users by location, demographics, age, gender, interests, behavior, and much more.

The Campaign Level

Ad Set Level

The Ad Level

--

--

--

The digital Marketing Agency With Growth Focused Customer Acquisition

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

How to Start a Home Decorating Blog

Are You Ready To Find Your Online Business Sweet Spot?

12 Inspirational Knowledge Base Examples Worth Following

How Do I Go About Branding and Naming My Product?

IT’S MEET-UP TIME!

People sitting enjoying a sunrise and a beautiful view

TEXT MESSAGING CAMPAIGN text marketing

How to Use Live Chat for Enhancing Customer Support

chat support

It’s here: Wemark’s updated strategy for content review

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Hamza Hakim

Hamza Hakim

The digital Marketing Agency With Growth Focused Customer Acquisition

More from Medium

What/Which Business Should I Start?

How Marketing Has A Subconscious Effect on You Is Your Best Bet To Grow

8 Benefits of SMS Marketing

Why are your ads not catchy? [analysis of the LeadGen Studio’s TOP 20 ads in 6 months]