Meet Joel Kovshoff, Token Economics Advisor

Synesis One
Synesis One
Published in
3 min readJan 18, 2022

“What sets Synesis One apart from other projects is it has a real revenue generating model.” — Joel Kovshoff

This week we’re pleased to introduced you to our Token Economics Advisor, Joel Kovshoff, or as he is better known as, Coach K. Joel is a fund manager for Alpha Stone Capital and the Co-founder of Alpha Trading Algos. He functions as a connector across the overall blockchain ecosystem as well as a creative thinker when it comes to token economics.

Why Synesis One?

As someone who combines many different strands of expertise in the crypto world and has been immersed in it for many years, Joel is someone who is able to recognize a great idea when he sees one.

“What sets Synesis One apart from other projects is it has a real revenue generating model. Once there is AI generated data, another company working in partnership- from the traditional world- will be there buying this data, from the project. And rewards will be distributed. It is giving an economy for the data these AI companies need and are willing to pay for. In the meantime the user is basically playing games and earning without really knowing there is AI data in the background,” he explains.

Real World Backing

The fact that Synesis One is backed by the work of a real world company means that it fuels a real world connection to the blockchain gaming space. Our AI company pays users for what they contribute, so revenue is created in a way that is quick and also fun. A dual token system is used; the Kanon NFT helps to increase the holder’s earnings potential, whilst the Synesis Dao crowdsources data and takes care of community governance. Joel explains how this brings value to the platform:

“The two token system works to power both parts of the ecosystem similarly to how other gaming economies are setup with dual token models.”

Industry Wide Experience

Joel has been a presence in the world of crypto for many years now. He is a fund manger for Alpha Stone Capital and the Co-founder of Alpha Trading Algos. As an established figure in the community he is a regular speaker and commentator on programs such as CNBC’s Ran Neuner’s YouTube show Crypto Banter. He is also the co-founder of Mad-Tech LLC team at AnrkeyX (a DeFi Gaming project) and is an active advisor to the following projects, Ethernity, Splyt, FinXflo, Paid Network, and PlotX.

His vast experience means that he not only does he understand how many aspects of the industry work, but also understands how those in the industry think, work and communicate. Joel has worked extensively in the world of NFTs and only sees them growing in popularity and their use in offline instances emerging as a trend, explaining:

“The shift has already begun, mainstream players are in the space: Snoop Dogg, Marc Cuban, and several athletes (as seen with another project I have worked on, Ethernity). I think NFTs, especially those that have utility, are going to explode all over. We will see tons of these NFTs in gaming become valuable and transferable for the first time, we will see NFTs start having real world use cases in identity, documents, in AI (like with Synesis) and much more like ticketing and memberships.”

Right NFT Investment

Joel sees the the explosion of NFTs as an exciting opportunity but warns that it’s important to consider which NFTs you invest in. The metaverse is going to mean that nearly everything can be an NFT, so assets are likely to become over diluted. He says:

“The demand for top tier NFTs will be great, and they will be even greater in gaming. Just like in real life if you shop at Walmart things can be much cheaper than shopping at Louis Vuitton. The difference is some are much better in quality, and others are wholesale and easy to get, so they become less valuable or worthless. Just like in everything look for quality, NFTs with utility, with purpose, which have more than just a PFP in mind and that you believe in.

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Synesis One
Synesis One

Synesis One is a data crowdsourcing platform where anyone can earn by completing micro-tasks that train AI.