SYNTAX DESIGN – Medium

Jan 17, 2019

Six ways to un-frustrate 2019

Ahmad Humeid, Co-Founder and CEO, SYNTAX If you lived in the Arab region in the past few years, frustration must have become woven, in big and small ways, into the fabric of your daily reality. …

Design

11 min read

Design

11 min read

Mar 9, 2016

Designing Amman’s Unofficial Transport Map. Transformative design meets urban activism

For the past seven months, SYNTAX has been working on a project which I consider to be one of the most meaningful our company has handled in recent years: designing Amman’s first public transport map. — As I write this, this map is being printed in a limited test quantity, to be distributed to Ammanis who are riding busses, “coasters” and service-taxis to get to their places of work, study, shopping, healthcare, leisure, or simply going home or to visit family or friends.

Design Process

7 min read

Designing Amman’s Unofficial Transport Map

Design Process

7 min read

Feb 21, 2016

“Uber-ize” this: it’s the customer experience, habibi!

Since Uber launched in the Jordanian capital Amman in 2015, an “Uberification” craze has swept over the country’s services scene. Everyone now wants to launch the “Uber of this” or the “Uber of that”. It’s understandable of course. …

Startup

5 min read

“Uber-ize” this: it’s the customer experience, habibi!

Startup

5 min read

Nov 28, 2014

Say hello to SYNTAX 3.0: Transforming Experiences

In May 2013, SYNTAX celebrated its 15th birthday. More than a birthday party we transformed the occasion into what we called SYNTAX/Interface: we opened our offices (and building roof) for a day of ideas, interaction and fun. …

4 min read

Say hello to SYNTAX 3.0: Transforming Experiences

4 min read