How to Give Design Feedback

No matter how talented or experienced a designer is, collaboration throughout the design process is essential to making great products. As we heard on Monday, the design process has several important steps like divergent thinking, designing prototypes, and evaluating solutions. Through that process, we include design critiques and usability tests to get feedback from the team.

Feedback is one of the most important parts of any design process and is a great opportunity to check in with others and hear their ideas. Once feedback has been discussed, you can make sure the project is heading in the right direction. It is also true that only useful feedback can transform good design into great design.

“If you want to go fast, go alone. If you want to go far, go together.” -African Proverb

So whats the best way to provide good design feedback?

  1. Designers are used to accepting criticism so don’t be afraid to be harsh.
    Showing your work and opening it up for feedback is not easy but ultimately the feedback will provide the user with a better product. As a participant in critique, it is important that your feedback is honest and direct. Be mindful to include both positive and negative feedback in order to provide a clear view of what is working and how to continue moving in the right direction.
  2. When providing feedback, be open to having a discussion.
    An open conversation about the design will provide insight into the project and design solutions. Keep in mind that the design should reflect the wants and needs of its users. You can use personas to create empathy for the user and put yourself in the user’s mindset.
  3. Focus on the the “why”.
    This will allow the designer to understand the problem and they can suggest a several solutions which might even better than yours.

Keep in mind these tips and I’m sure you’ll be giving great feedback in no time!