And exactly how much you can expect to earn per follower, subscriber, or sponsored post

Photo: fstop123/E+/Getty Images

August 25th. Two twentysomethings enter a ring to settle their differences with a good old-fashioned fistfight. Normally, a public brawl like this might become a spectacle. This year, it made history.

If you’re under the age of 25, you may recognize this event as Logan Paul vs. KSI, an amateur boxing bout between two of YouTube’s biggest stars. The fight garnered over a million viewers on YouTube’s pay-per-view platform and 21,000 live spectators at the Manchester Arena, making it the fourth-most-watched boxing match ever.

Between ticket sales and sponsorship deals, rough estimates put the pair walking away with $50 million…

Conservationists don’t often consider economics. Here’s why they should.

Photo: jayk7/Moment/Getty Images

As darkness falls over the plains of Zimbabwe, an American hunter fires an arrow at a lion named Cecil. He goes on to receive death threats and is forced into hiding. Elsewhere in the savannah, Maasai tribesmen poison a group of lions, killing two. They are later arrested, facing life imprisonment. Over in the tropics, a group of men begin illegally cutting down acres of the Amazon. Their crime goes unpunished.

It’s natural for us to react emotionally to these events. But would you have felt differently if you knew the hunt contributed $50,000 to wildlife conservation? What about if…

Inside the company’s plan to become ‘Uber for delivery’

Photo by Horacio Villalobos/Corbis/Getty

There are typically two ways to get anything done: do it yourself, or to pay someone to do it for you.

When you’re building a new technology, you have to do everything yourself. If you wanted to make a website in the 90s, you had to have a physical server in your house (expensive), know how to set it up, and do the work to maintain it. Nowadays, you barely need to lift a finger — new services can do it all for you.

In 2006, some 15 years after the web became public, Amazon Web Services (AWS) was launched…

The economics of taking billion-dollar bets on content

Photo by Pascal Le Segretain/Getty

Netflix had a cracking line-up of new content last month — Season 2 of 13 Reasons Why, Season 5 of Arrested Development, and four stand-up specials, amongst others. This year they plan to spend $8 billion on content, on par with media juggernauts like Time Warner (HBO) and Disney.

$8 billion is a lot of money. Where does it all go? Well, it turns out hit shows don’t come cheap:

Note: this was originally published on my personal blog.

You’ve just thought of the next big thing. It’s gonna have AI, and you’re going to put it on the blockchain.

You go onto GoDaddy, enter the name in, and boom —

Eventually you find one that isn’t taken, and $10 later, it’s yours. Of course, you never ended up starting that project.

But ever wonder where that $10 goes?

You’re probably aware that when computers talk over the Internet, they use numerical labels (IP addresses) to identify each other. These are hard for us to remember, so we prefer friendly…

Note: this was originally published on my personal blog.

The defining struggle of my life has been discipline — doing the right things at the right time. Through this lens, my past year has been a trail of abandoned gym plans, half-baked projects, and decision paralysis.

None of the life advice think-pieces I’ve read on Medium have really clicked for me, but I think I’ve found a helpful re-framing of the problem that’s working well:

  1. There are only a few moments in the day during which you’re capable of making decisions about how to spend your time.
  2. Spend these moments…

A practical guide to web typography

Type is really important, but often goes forgotten amongst all the other design considerations that go into a product. It seems that 99% of websites nowadays employ the following typographic process:

Let’s use Open Sans.

There’s obviously nothing inherently wrong with Open Sans (it’s actually quite good), but typography is about much more than just choosing a font — CSS comes pre-loaded with a bunch of default typographic settings, but these defaults are only acceptable for a handful of fonts at a handful of sizes.

Most text will look terrible under default settings, so we need to be a lot…

Like many people, my first email address was with Microsoft’s Hotmail. At the time, I didn’t really consider an email client as anything more than an interface by which to read and write emails. In 2007, however, I came across Gmail.

I haven’t told anyone this before, but I actually only signed up to Gmail because it was new and I thought it would make me cool. For my first couple of years of using it though, it might as well have been Hotmail — it was, for me, just an interface to do email.

This changed when I was…

My brother and I run, a test prep platform for UK medical school applicants sitting the BMAT. The product offers, amongst other things, ~1300 practice questions for students to do. We’d like our questions to be a good representation of real BMAT questions, and so we thought it would be useful to analyse the ~250,000 questions completed on our site in the last admissions cycle to determine how “good” our practice questions are.

What makes a good question?

To figure out how “good” a question is, we first need to define “good”. To those reading without an intimate knowledge of the UK medical school…

Speedsums is a site that tests your mental arithmetic — you get 30 seconds to do as many (simple) maths problems as you can, after which you’re given a score. I encourage you to check it out if you haven’t already: A milestone was recently reached — a total of 4 million sums have been done on Speedsums! To celebrate, I decided to t̶h̶r̶o̶w̶ ̶a̶ ̶p̶a̶r̶t̶y̶ do some data analysis.

Here’s a graph of the distribution of scores:

Sample size: 220k. As expected, the scores follow a normal distribution quite closely.

Interesting thing to note: there are unusually few instances of people getting a score of 7. I really have no idea…


Data scientist and writer -

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