HR specialists are in a position to influence the culture of an organization. Hence they simply cannot accept the existing situation. They need to be proactive so that they can anticipate changes and initiate timely and appropriate action. In different organizations there are different environments and different ways of doing things. There may be a lot of ‘shared beliefs and values.’ When this shared understanding becomes a part of collective thinking of the personnel of the organization, it leads to the establishment of an ‘organization culture.’ This happens because the personnel work in the common interests of the organization as a whole.