GOT DRIP? is a start-up that’s brand new to the game, and they’re already making an impact. If you’re like me, you’re sick of getting played by jewelry start-ups — the pieces look good until they show up a week late and start turning your neck green. Which is why when I found out about Got Drip?, I immediately stopped following those other lame wannabes. These guys are the real deal.
IMMEDIATE IMPACT
GOT DRIP? is the new kid on the block, but they’re already making waves. As of this writing, GOT DRIP? is at 200k Instagram followers. This is no fluke, either. They’re doing everything right.
CLEAN BRANDING
One of the biggest things this brand has going for it right out the gate is their clean, fresh creative direction. The branding is referential and clear: the name of the company is obviously inspired by the infamous 90s GOT MILK campaign. I’m looking forward to how they continue to evolve their image over the coming months and years; there are a million ways this could work. On top of that, their product is sourced to match the clean image — every piece of drip in their collection is just straight-up fire. I’m personally a big fan of the rings, in particular that Iced Out Heart-Shaped Ring. That’s just my taste, though. But smart branding is only a piece of the whole picture.
HIGH-QUALITY PRODUCT
As I mentioned before, quality is a big problem in the drip game right now. It’s hard to know if what you’re buying is actually worth it. GOT DRIP?’s product is, without a doubt, some of the highest quality jewelry I’ve ever tried on. They use VVS Simulate stones hand-set in all their pieces, and it just feels good to rock. I’m completely sold on these guys, and I’m looking forward to what’s in store.