Millions of people use Medium on a daily or monthly basis. Potential visitors come to the platform to search for all the worth reading information, something substantial. And the creator provides them to readers!
Creating engrossing and unique content for your blog can be a challenging task. It can generally look like all the good notions have been taken and it can be tough to come up with some fresh and interesting stuff. However, when the right strategy and a little bit of exertion are made, you can write content that readers will not only find enjoyable but also impressive.
I will here share some useful tips and tricks that will help you create attractive and unique content for your blog that people will actually feel is worth reading.
Doing Thorough Research
If you wish to write content that people find worth reading, the first step is to do your research. Invest time to research the topics of your interest and analyze what other people are writing about on Medium. You will get an idea of how to make your content unique and engaging to the audience. It’s influential to have a good familiarity of the subject matter ton bring enough creativity in your content.
It is advised to invest time to find out what kind of content is being shared by your target audience. Also see if there’s anything that needs to be improved. It would be good if you can look for gaps in the data that can filled. Try to deliver a unique viewpoint as per the client’s interest.
Taking Care of Audience
When researching, try to specify what type of content resonates best with your readers. What kind of topics do they actually respond to? What types of headlines will be most effective? What type of format do they prefer? This information can help you craft content that your readers will enjoy.
The most important aspect is to look at what other content creators are doing. Take note of any tips or techniques they use that could help you make your content stand out from the rest.
Contribution of Catchy Headlines
Creating engaging headlines is one of the most important phases in writing content for platforms like Medium. What is meant by a catchy headline? That it should be brief and interesting, making readers enchanted to learn more!
How one can come up with creative headline ideas is through brainstorming. Think of a list of words or phrases connected to your topic and mix and match them until you got at something that stands out. Try to use strong verbs and keep them short and simple. Avoid overly complicated words, as this could baffle your readers. Phrases such as “Must-Read” or “You Won’t Believe What Happens Next” should be avoided.
Storytelling
The best way to encounter readers with your content is by telling a story. Stories make a powerful impact by providing an emotional connection, making the readers correlate to the content. Incorporate metaphors, similes, and figurative language to make a striking and interesting story. Tell your story in a way that will grab their imagination and make them feel like they’re part of the story.
Contribution of Images & Videos
Do inserting images and videos into your blog post can help capture readers’ attention and improve their experience?
Yes, it does! Try to be creative with your content and design something unique. Make sure the images are of good quality and communed with the content of the post. For videos, using animation or interactive elements can help to entertain your viewers.
Make sure if content can be something fun, quirky, or even educational. For example, if you are writing a post about how to cook a delicious meal, go on creating a video tutorial illustrating how to prepare the dish step-by-step. If you’re conferring a new product launch, try to include an infographic or animated video showcasing its features.
Conclusion
New to Medium? No worries!
You will surely enjoy this!
Writing for a blog should not be a duty. In fact, think of it be an enjoyable process! Allow yourself to be imaginative with content and have fun while doing so. Think of new, innovative ways to reader engagement and make your blog stand out. There is no straight answer to this. Experimenting with different writing styles and topics will help to find what works best for you and your audience. Showcase your own unique style and flair, and don’t be scared to think outside the box. Have fun with writing!
