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Taoufik
Taoufik

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Oct 18, 2014

Les chiffres clés du Marketing Mobile

Comme chaque année, la Mobile Marketing Association publie les résultats de son septième baromètre sur le marché français du mobile. On y a apprend des informations très intéressantes comme le fait qu’on dénombre 29,4 millions de mobinautes en France (soit 53,8% de la population). On y apprend aussi que 17,6…

2 min read

Les chiffres clés du Marketing Mobile
Les chiffres clés du Marketing Mobile

2 min read


Aug 22, 2014

WITH THE EXPLOSION OF MOBILE, CALL TRACKING HAS BECOME INDISPENSABLE.

A recent study by Google and Ipsos confirms the interest to provide direct phone call after a mobile search, the latter now being a powerful marketing channel. This study reveals the relevance of the Click-to-Call button (literally “click to call”) on results pages when searching via mobile. This is true for both organic results for sponsored or sponsored links. The study was conducted among 3000 users who have recently conducted research on mobile before making a purchase in one of the following 7 areas: travel, food, retail, finance, automobile, outreach and technology.

4 min read

WITH THE EXPLOSION OF MOBILE, CALL TRACKING HAS BECOME INDISPENSABLE.
WITH THE EXPLOSION OF MOBILE, CALL TRACKING HAS BECOME INDISPENSABLE.

4 min read

Taoufik

Taoufik

199 Followers

CEO,co-founder & voice of @callr. Photographer and Milanista© since ever...

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