Tara LomaxinAssembled IllusionsTalking Franchises: The World of Transmedia Development with Jeff GomezInterview about the world of transmedia development with expert Jeff Gomez, CEO of Starlight Runner Entertainment.Mar 1, 2019Mar 1, 2019
Tara LomaxinAssembled Illusions“Too Busy Building a World to Tell a Story”: Between World-Building and Storytelling in the…Journal article in a special dossier on Australian superheroes and the Cleverman television series, published in Senses of Cinema.Jan 9, 2019Jan 9, 2019
Tara LomaxinAssembled Illusions‘Black Panther’ Defies Wakanda’s Self-Containment in the Marvel Cinematic UniverseWakanda’s isolationism doesn’t separate Black Panther from the Marvel Cinematic Universe — it reinforces its connection.Apr 4, 2018Apr 4, 2018
Tara LomaxinAssembled Illusions“That’s Not How the Force Works!” Rebooting the Franchise Mythos in ‘Star Wars: The Last Jedi’The Last Jedi pushes the boundaries of audience expectation by re-negotiating the mythos, or brand essence, of the franchise itself.Jan 15, 2018Jan 15, 2018
Tara LomaxinAssembled Illusions‘Rogue One’ and the Paradoxes of Franchise DevelopmentCan a Star Wars story standalone? The paradox of ‘standing alone’ while also connected to a bigger story is central to franchise…Mar 12, 2017Mar 12, 2017