Cory Brown – Medium

Cory Brown

Cory Brown

The New York Times uses spam to reach 17 million newsletter subscribers

The New York Times got a lot of buzz last week when it claimed a whopping 17 million subscribers to “The Morning.” The thing is? 17…

May 12, 2020

The New York Times uses spam to reach 17 million newsletter subscribers

May 12, 2020

Cory Brown

To succeed with reader revenue, you must get out of the building and actually talk to readers

Damon Kiesow has a fantastic report up at American Press Institute: “What it takes to shift a news organization to reader revenue”. You…

Oct 4, 2018

To succeed with reader revenue, you must get out of the building and actually talk to readers

Oct 4, 2018

Cory Brown

Not all that glitters is innovative.

Last week, guitar maker Gibson filed for bankruptcy. As Matt LeMay points out in his post, there are lessons here on corporate innovation.

May 7, 2018

Not all that glitters is innovative.

May 7, 2018

Cory Brown

Facebook isn’t for sharing – with publishers

Like many media professionals, I’ve been thinking and reading about the changes Facebook is bringing to the News Feed, and how it will…

Jan 21, 2018

Facebook isn’t for sharing – with publishers

Jan 21, 2018

Cory Brown

3 lessons Austin Monitor has learned from growing an audience for non-profit online journalism

Harvard’s Nieman Lab recently covered Austin Monitor, the non-profit news site that covers local city and county government in Austin…

Aug 3, 2016

Aug 3, 2016

Cory Brown

Jos. A. Bank ends one bad marketing ploy — gets three more free.

Men’s clothing retailer Jos. A. Bank is retiring it’s famous “Buy 1, Get 3 Free” sales, after receipts fell 9.4% in Q2. It’s about damn…

Nov 9, 2015

Nov 9, 2015

Cory Brown

Using feedback to build trust and strengthen teams

Strong teams and strong relationships require trust. Easy, right? Of course not. In any organization, there is history, politics and even…

Sep 22, 2015

Sep 22, 2015

Cory Brown

Cory Brown

I help newsrooms build loyal audiences // Past: @ProPublica @AustinMonitor @capgaznews // Hall of Fame Burger Patty-er 🍔

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