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The adoption problem faced by the blockchain industry is entirely self-created and entirely avoidable. There are two primary reasons for the problem:

  1. Poor communications
  2. Lack of user empathy

The poor communications issue can be fixed if every post, announcement and article directed at mainstream users followed three simple rules.

Rule #1: Lead with the benefit, not the technology. Seriously…no one cares about which layer, and algorithm your awesome new blockchain or dapp uses

Rule #2: Skip the jargon. It may sound cool when you write phrases like “proof of work,” or “consensus algorithm,” but here’s what the reader sees “bullshit…blah blah…bullshit…” Take the time to rephrase technical concepts so people can easily understand what you mean. …

It’s very easy for all of us to judge Clinton and Trump from the sidelines. We so easily overlook that the political arena is very, very messy — it’s a cesspool. In this election, I will happily take a flawed candidate who actually ventured into the arena, got her hands dirty and got some results (example: Children’s Health Insurance Program), over another flawed candidate who has done no public service, but has a lengthy business track record.

The skill-set to succeed in business is totally different from that needed to run the executive branch of the U.S. government. I can’t be sure about this, but it intuitively seems that way to me. Perhaps I am wrong. I think it’s too much of a risk for the nation to have someone with no prior government experience go straight to the top job. Heck, even if we stay with the business analogy, seldom do people go straight to being a CEO (startups being the exception). They do some work in middle or upper management first. Perhaps if Trump were to run for a governorship or Congress and get some public service on his curriculum vitae, he might find more people willing to be more charitable about his flaws. …


Nik Kalyani

Entrepreneur, co-founder/cto WhenHub, co-founder TryCrypto; co-founder DNN Software; Open Source proponent; Microsoft MVP; tech geek; creative thinker

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