5 Ideas To Enhance Engagement On Your Ecommerce Store
With the increasing competition in the online market, it has become vital for ecommerce businesses to take crucial steps to keep their revenue generation on the rise. The concept of online stores is a bit different from that of physical stores. As the whole transaction is web based, businesses have to keep on developing their online store not just to offer quality products but also to keep the customers engaged with their brand. Having latest products and other back-end processes is certainly a plus point but for an ecommerce to excel, that’s not enough. You need to do something extra to engage your customers and to make them come back for more.
Here are 5 brilliant ideas to enhance engagement on your Ecommerce store.
1. More Visual and Videos
The first thing that one looks at while visiting a site are the images displayed on the portal. No one plunges right into the text. So to keep the visitor engaged, the home page should be designed carefully with relevant images for maximum conversion. The more amount of time a visitor spends on a site, the more the chances of conversion. Promotional videos or creative videos explaining the mechanism of your store can be put up on the home page. Try to make your website more visual than textual. People are not interested in reading long texts but they certainly enjoy scrolling through some appealing visuals.