It’s looming, and it’s getting closer… yes we know Halloween has passed we’re talking about the holiday season. It’s a crazy time and each year we’re ever aware of the panic that sets in as we get closer to present giving.
We’ve been thinking a lot about gifting products that are about sharing great experiences, we’ve always believed that something that brings people together is such a worthwhile gift. We touched on this a little last week in our technophobia article, and thought we’d look into it in greater depth.
Shared experiences connect us more to other people through shared consumption. One study conducted by Thomas Gilovich concludes;
“We consume experiences directly with other people…and after they’re gone, they’re part of the stories that we tell to one another.”
So rather than gifting the latest iPhone or designer toy, you’ll get more happiness through creating something or achieving something together. By taking on a project together, time spent together has purpose, and learning something new together is a great opportunity to troubleshoot and work it out together.
Gilovich also states that your experiences really are part of you. We are the sum total of our experiences. As opposed to the things that we own, what about if we think about things that we create, that we’ve spent time on together.
Another study conducted by Matthew Killingsworth backs this up. He found that happiness is discovered in moment-to-moment experiences. That the value we place in objects purchased is fleeting. “Minds tend to wander to dark, not whimsical, places. Unless that mind has something exciting to anticipate or sweet to remember.”
You can see more in his TED talk;