🚀 Here are my best finds for a Tech Smart Boss this week — Issue #96
New Podcast from Tech Smart Boss
Episode 90: 6 Key Steps to Making a Successful Lead Magnet — soundcloud.com
Stream Episode 90: 6 Key Steps to Making a Successful Lead Magnet by Tech Smart Boss from desktop or your mobile device
Top Articles of the Week
25 incredibly useful Google Docs tips and tricks — www.fastcompany.com
Whether you’re a Google Docs newbie or an old pro, you’ll learn something–or several somethings–from this how-to extravaganza.
How to Improve Team Communication: The Ultimate Guide — fleep.io
To work together, your team must communicate well. How to improve team communication? Read this guide to find out…
How to Promote Your Local Business with These 15 Marketing Strategies — www.quicksprout.com
To survive, local businesses need to learn how to adapt to the modern way of marketing. If you are seeing …
8 Mistakes we made in our Company’s First 8 Years — Hacker Noon — hackernoon.com
When you’re first starting out, everything is a mistake. Everything is a failure and life sucks. But, the mistakes are actually a personal godsend, because you learn from them. You overcome…
Job Offer Letter Template and Sample | Hire by Google — hire.google.com
Write a winning job offer letter with these step-by-step instructions and a free job offer letter template and sample
What Happened on Social Media in August: Monthly Round-Up — awario.com
API changes limit third-party tools, Reddit gets hacked and LinkedIn is trying to make Groups great again: see what’s happened in the world of social media this month.
Cool Tech of the Week
We talked about the importance of defining your businesses customer personas in Episode 58 of the podcast. The customer persona is the cornerstone of a marketing framework, and determines your content, your ad strategies, your product roadmaps, everything really.
HubSpot just released a cool free tool to help you document you customer persona and learn more about what they are. Even if you have a good set of personas, this tool may help you refine it, make it better, and make it more fun and easy to share with your team.
Of course it’s a HubSpot lead generation tool, so they ask your contact information to save/download your persona, but HubSpot is cool and has good content and you can always unsubscribe from their emails.
Check out the HubSpot “Make My Persona” tool as our Cool Tech of the Week.
Hubspot — Make My Persona — www.hubspot.com
Create professional, customizable buyer personas in minutes with the help of our intuitive free generator.
That’s it for this edition
Feedback? Suggestions? Email me at david@techsmartboss.com and please, please, please, share the newsletter and www.techsmartboss.com with anyone else you may think will like it!
