PinnedTeodora MaksimovainBetter MarketingAdvice From a Failed MarketerQuitting makes the heart grow fonder.Jun 2620Jun 2620
PinnedTeodora MaksimovainBetter MarketingHow to Build Brand Affection & Loyalty With Love MarketingBe your audience’s plus one.Mar 1015Mar 1015
PinnedTeodora MaksimovainBetter MarketingPriming: Where Psychology Meets MarketingA widely used and rarely understood concept marketers should know.Jan 20, 20222Jan 20, 20222
PinnedTeodora MaksimovainBetter MarketingHow Apple Mastered a 100-Year-Old Strategy Used to Sell BeerSpoiler: You can use it too.Oct 27, 2022Oct 27, 2022
Teodora MaksimovainBetter MarketingHow to Leverage Birthday Marketing to Boost Awareness and Foster Loyalty4 practical examples you can “steal” today.Jun 182Jun 182
Teodora MaksimovaHow an Average Cracker Stole the Heart of a Nation: a Lesson on Product MarketingDid You Know Uneeda Biscuit?Apr 15Apr 15
Teodora MaksimovainThe Writing CooperativePrompt Engineering: The AI-Opening Truth for the Future of Content WritingWhat is prompt engineering and why you need to master it (+ case study)May 20, 2023May 20, 2023
Teodora MaksimovainBetter MarketingWant to Improve Your Writing? Replace “But” With “And”… and then add “so.”Dec 14, 20221Dec 14, 20221
Teodora Maksimova5 Timeless Lessons From Advertising Legend Claude HopkinsReal-life stories to help you write, sell, and market your products better.Dec 13, 2022Dec 13, 2022
Teodora MaksimovainBetter MarketingThe Birth of Test Marketing & How It Saved a Dying BrandOne man’s fight to make soap great again and the lesson every marketer should learn from it.Nov 2, 20222Nov 2, 20222