TeqfocusDecision makers must also know what is NOT a CDPWhile we understand the Customer Data Platform (CDP), it is also essential to understand what a CDP isn’t. This is because many other…Apr 17, 2023Apr 17, 2023
TeqfocusEvaluating CDPs: Can you marginalize your competitors with more Customer Data?Though research indicates that data can deliver the true customer experience, in reality, the Data and Analytics (D&A) teams in various…Apr 17, 2023Apr 17, 2023
TeqfocusHow to select CDP for your marketing needs?The Harvard Business Review (HBR) article ‘Why a CDP should be your next investment (dated March 20, 2020)’ mentions that Customer data…Apr 17, 2023Apr 17, 2023
TeqfocusSalSaCreating Customer Magic with Salesforce GenieCustomers expect services that solve real-time requirements for them. Their most recent interaction with a product can give brands valuable…Mar 24, 2023Mar 24, 2023
TeqfocusThe Most Important Pardot Automation Rules You Need to Know in 2023The Most Important Pardot Automation Rules You Need to Know in 2023Mar 24, 2023Mar 24, 2023
TeqfocusEvaluating CDPs: Can you marginalize your competitors with more Customer Data?Though research indicates that data can deliver the true customer experience, in reality, the Data and Analytics (D&A) teams in various…Mar 24, 2023Mar 24, 2023
Teqfocus5-Minute Checklist: How to Maximize Marketing CloudSalesforce Marketing Cloud is a powerful digital marketing platform, packed with features that can help you realise your marketing goals…Mar 24, 2023Mar 24, 2023
TeqfocusAn Introduction to Service Cloud Voice with Amazon ConnectA Novel Contact Center Solution pre-integrating Salesforce Service Cloud with Amazon Connect.Mar 16, 2023Mar 16, 2023