10.3 Television Advertising Critique Sheet
Ad: The Truth-Body Bags
- Location is obvious; city, in front of the cigarette corporation.
- A guy speaking through a megaphone sharing deadly facts about cigarette use.
- Problem solutions/Demonstration.
- Truckloads of body bags with actual teenagers inside are distributed in front of a cigarette corporation to visually demonstrate how many teens die from cigarette use. This is happening while a guys shouts cigarette facts through a microphone.
- Cigarette corporations and teenagers…and anyone who is affected by their strong message.
- Facts and visual support.
- Yes, they demand for corporations to deny themselves and stop selling cigarettes.