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Thana Hussein
Thana Hussein

Thana Hussein

3 Following
3 Followers
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Latest

Thana Hussein
Thana Hussein
Dec 17, 2015 · 1 min read

Concept Selection & Idea Pitch

Video Pitch

Click Here to Watch

Pugh Chart

Final Idea

Thana Hussein
Thana Hussein
Dec 1, 2015 · 6 min read

Preliminary Idea Evaluation

Market Survey

I perfomed my surveying at the Mall of America, where I work, during my hour lunch break. I sought out mothers and fathers with children in hand as I believed they are the target market of Annie’s food products.

3 responses
Thana Hussein
Thana Hussein
Nov 12, 2015 · 6 min read

Structured Ideation

Substitute

Existing Children’s Snack Product: Chips

10 Brief Ideas:

  1. Change the color of chips to more colorful, kid-friendly colors.
  2. Substitute potatoes for apples

1

2 responses
Thana Hussein
Thana Hussein
Oct 29, 2015 · 4 min read

Blue Sky Ideation

My General Ideas

3 responses
Thana Hussein
Thana Hussein
Oct 15, 2015 · 8 min read

Research

Ask (Interviews)

Antonio is a sophomore here at the University of Minnesota pursuing a Bachelor of Arts degree in Economics. I saw Antonio engaging in snacking on the second floor of Coffman Memorial Union near the food court by himself so I decided to approach him and ask…

2 responses