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d focuses on what’s hard …odel is no different. Building solutions come easy to Larry. So he instead focuses on what’s hard — building a customer.
This leads to an epiphany for Larry:
The business model, not my solution, is THE PRODUCT.
“Make sure you put together a bullet-proof business plan first.”
He wants to build his product the “right way” so he meticulously goes about designing and building his product. But little things start taking longer than expected and start to add up — weeks quickly turn into months.