Multiplying your design powers — At the beginning of 2022, I started working on a new project for the company I had just joined. After a few months as the sole designer on the product team, the arrival of another designer changed my workflow significantly. As I tried to convey the progress we had made…

How visual clarity and aesthetics can impact the whole user experience. — Times, since the very first occurrences of web design in the 90’s, have changed a lot design-wise. The particular technology and its applications got more stable. Human-computer interaction (HCI) was deeply researched, designers enlarged their understanding of it. …

There is a reason you are not familiar with many -maybe not even one- of Airbnb’s competitors. The renting/booking marketplace “giant” has thrived in the global market for a decade and still hasn’t found anyone that can stand up to it. A considerable amount of that success derives from the…