Abhishek Samant – Medium

Abhishek Samant

Abhishek Samant

Here’s why positioning a brand correctly is among the most difficult things ever.

Also, not everyone gets it right. Even up and coming brands or brands that have been in the game for a while don’t manage to get it right.

2 min readMay 6, 2024

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Abhishek Samant

What makes a brand’s website great?

Let’s talk about that but here’s a thing that you need to understand before that.

2 min readApr 8, 2024

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Abhishek Samant

What does consistency even mean in marketing?

Okay so here’s the thing.

2 min readApr 2, 2024

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What does consistency even mean in marketing?

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Abhishek Samant

How would you sell health supplements?

It’s easy!

2 min readMar 27, 2024

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How would you sell health supplements?

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Abhishek Samant

Why Mahindra sells more tractors in India than anyone else!

What started out as a small steel trading company, is today India’s largest tractor manufacturer. In 1963, the first tractor, B-275 rolled…

2 min readMar 20, 2024

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Why Mahindra sells more tractors in India than anyone else!

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Abhishek Samant

What does Starbucks actually sell?

When was the last time you had a coffee at Starbucks? Or at any coffeehouse?

2 min readMar 19, 2024

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What does Starbucks actually sell?

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Abhishek Samant

Why is the tone of your brand so damn important?

Actually, the tone itself is not important. You can select any tone you want and stick with it. The person that you’re speaking to, that’s…

2 min readMar 13, 2024

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Abhishek Samant

Your keywords have clicks but the number of conversions is ZERO!

Sucks, doesn’t it?

3 min readMar 6, 2024

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Your keywords have clicks but the number of conversions is ZERO!

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Abhishek Samant

How to build a marketing strategy for your brand?

Unfortunately, there is no ‘how to build a marketing strategy for dummies’. Not because marketing is like quantum physics, but because…

4 min readFeb 29, 2024

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Abhishek Samant

Should you be okay with losing followers?

Yes.

2 min readFeb 26, 2024

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Should you be okay with losing followers?

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Abhishek Samant

Abhishek Samant

Marketing guy | Visual Content Creator | Owner @ Monochrome Social | I bring consumers closer to your brand & products using the power of paid marketing.

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