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The Manifest
The Manifest

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Feb 6, 2020

72% of Dating App Users Block Other Users for Inappropriate Behavior as Tinder Rolls Out Anti-Harassment AI

Not everyone minds their manners on dating apps, a new survey suggests, as dating app giant Tinder announces the use of machine-learning technology to minimize instances of harassment. WASHINGTON, D.C., February 5, 2020 — Nearly three-fourths of dating app users (72%) have blocked another user at least once in the…

Dating App

3 min read

72% of Dating App Users Block Other Users for Inappropriate Behavior as Tinder Rolls Out…
72% of Dating App Users Block Other Users for Inappropriate Behavior as Tinder Rolls Out…
Dating App

3 min read


Jan 7, 2020

Nearly Half of People Have Accidentally Accessed Siri or Other Voice Assistants in Past Month by Pressing the Wrong Button

Voice assistants can be mistakenly turned on in a number of ways, a new report suggests, with 49% of people accidentally summoning a voice assistant such as Siri and Alexa by pressing the wrong button. WASHINGTON, D.C., January 8, 2020 — Sixty-four percent (64%) of voice search users have accidentally…

Artificial Intelligence

3 min read

Nearly Half of People Have Accidentally Accessed Siri or Other Voice Assistants in Past Month by…
Nearly Half of People Have Accidentally Accessed Siri or Other Voice Assistants in Past Month by…
Artificial Intelligence

3 min read


Sep 4, 2019

Liberals, Conservatives Say They Are Confident They Can Spot Fake News as the 2020 U.S. Presidential Election Draws Near

People on all sides of the political spectrum see fake news on social media as an issue, and nearly all social media users (97%) are confident they can recognize fake news on these platforms, a new survey finds. Experts disagree, though, especially as technology creates increasingly sophisticated deceptive content. WASHINGTON…

Fake News

3 min read

Liberals, Conservatives Say They Are Confident They Can Spot Fake News as the 2020 U.S.
Liberals, Conservatives Say They Are Confident They Can Spot Fake News as the 2020 U.S.
Fake News

3 min read


Aug 6, 2019

More Than 7 Other Social Media Platforms Combined

Consumers’ interactions with brands on social media influence their buying decisions — 67% of consumers have made a purchase after seeing an advertisement on social media. However, a new survey finds that not all platforms hold the same weight in people’s buying decisions. WASHINGTON, D.C., August 7, 2019 — People…

Social Media

3 min read

More Than 7 Other Social Media Platforms Combined
More Than 7 Other Social Media Platforms Combined
Social Media

3 min read


Jul 1, 2019

YouTube Gaining Popularity With Generation Z as Demand for Video Content Rises, Facebook’s Popularity Declining

Only 36% of Generation Zers (ages 13–17) use Facebook at least once a week, compared to 87% of millennials, 90% of Generation Xers, and 96% of baby boomers, according to a survey of social media users in the U.S. …

Social Media

3 min read

YouTube Gaining Popularity With Generation Z as Demand for Video Content Rises, Facebook’s…
YouTube Gaining Popularity With Generation Z as Demand for Video Content Rises, Facebook’s…
Social Media

3 min read


Jun 5, 2019

New Research Suggests Direct Mail Is Still a Valuable Communication Tool for Small Businesses

Most small businesses use online platforms such as social media and email to communicate with customers. Yet, 1 in 20 small businesses (5%) use exclusively offline channels to relay messages to customers, and 23% use a combination of online and offline communication channels, suggesting offline communication methods aren’t obsolete. WASHINGTON…

Marketing

3 min read

New Research Suggests Direct Mail Is Still a Valuable Communication Tool for Small Businesses
New Research Suggests Direct Mail Is Still a Valuable Communication Tool for Small Businesses
Marketing

3 min read


May 1, 2019

Only 40% of Small Businesses Encourage Customers to Leave Positive Online Reviews Despite Online Reputation Management Best Practices

New findings suggest that not enough small businesses advocate for their brand in ways that allow them to build their online reputation. …

Online Reputation

3 min read

Only 40% of Small Businesses Encourage Customers to Leave Positive Online Reviews
Only 40% of Small Businesses Encourage Customers to Leave Positive Online Reviews
Online Reputation

3 min read


Apr 10, 2019

Nearly 80% of Small Businesses Are Confident They Understand SEO Best Practices, But the SEO Activities They Prioritize Say Otherwise, New Survey Finds

Only 36% of small businesses had an SEO strategy going into 2019, and nearly two-thirds were most likely to prioritize social media marketing, which does not have a proven direct impact on search rankings. WASHINGTON, April 10, 2019 – Seventy-eight percent (78%) of small businesses with an SEO strategy claim…

SEO

3 min read

Nearly 80% of Small Businesses Are Confident They Understand SEO Best Practices, But the SEO…
Nearly 80% of Small Businesses Are Confident They Understand SEO Best Practices, But the SEO…
SEO

3 min read


Mar 21, 2019

95% of Small Businesses Will Increase Their Digital Marketing Spending in 2019, According to New Survey

Most small businesses (63%) will increase their investment in social media, indicating small businesses view social media marketing as a high return digital marketing channel that expands their brand and secures customers, a new survey finds. — WASHINGTON, DC, March 21, 2019 — It’s nearly unanimous among small businesses: Invest more in digital media, with an emphasis on social media to boost brand awareness and generate customer leads. That is the finding from a new survey from The Manifest, a business news and how-to website.

Digital Marketing

3 min read

95% of Small Businesses Will Increase Their Digital Marketing Spending in 2019, According to New…
95% of Small Businesses Will Increase Their Digital Marketing Spending in 2019, According to New…
Digital Marketing

3 min read


Mar 12, 2019

Data Privacy Concerns: An Overview for 2019

Discover what you need to know to keep your personal data safe in 2019. — More than 40% of people worldwide feel they lack control over their personal data, according to a survey by McAfee, and one-third of parents don’t know how to explain online security risks to their children.

Privacy

6 min read

Data Privacy Concerns: An Overview for 2019
Data Privacy Concerns: An Overview for 2019
Privacy

6 min read

The Manifest

The Manifest

2K Followers

Practical business wisdom to help you make your business goals a reality. Visit us at https://themanifest.com.

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  • Keith McNulty

    Keith McNulty

  • Kitanya Harrison

    Kitanya Harrison

  • Colin Horgan

    Colin Horgan

  • Matthew Brennan, Copywriter

    Matthew Brennan, Copywriter

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    Wix

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