Most small businesses (63%) will increase their investment in social media, indicating small businesses view social media marketing as a high return digital marketing channel that expands their brand and secures customers, a new survey finds. — WASHINGTON, DC, March 21, 2019 — It’s nearly unanimous among small businesses: Invest more in digital media, with an emphasis on social media to boost brand awareness and generate customer leads. That is the finding from a new survey from The Manifest, a business news and how-to website.