Top 10 beauty products

Jannat Zahoor
5 min readJan 23, 2023

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We updated this article in 2023 to ensure all picks tested and vetted by the Good Housekeeping Institute Beauty Lab were available and correctly priced.As anyone who’s ever perused the aisles of their local drugstore or beauty supply chain can tell you, finding the best skincare products is hard. That’s why our Good Housekeeping Institute Beauty Lab scientists are always testing the latest and greatest innovations in skincare, from drugstore picks to luxury beauty brands and everything in between, to find the best products in the world that are actually proven to work.

1. Protini Polypeptide Cream

Drunk Elephant’s Protini is like a protein shake for you skin. The blend of actives and peptides work together to improve firmness and elasticity, leaving you with a complexion that is moisturized and strengthened, with signs of sun-damage, lines, and wrinkles diminished.

2. Niacinamide Serum 12% Plus Zinc 2%

Our concentrated serum is formulated to help improve uneven skin tone & visually minimize the look of pores, skin texture & fine lines.Niacinamide, a very stable form of Vitamin B3, Zinc PCA, one of the most moisturizing molecules, & Hyaluronic Acid, drawing moisture to the skin for a more youthful appearance.Highly concentrated to purify & refine the complexion. Niacinamide Serum aids as a discoloration treatment face serum. This formula helps balance excess oil production & purifies congested skin.Naturium skincare is formulated with both potent natural ingredients & advanced synthetic ingredients.

3. Glowscreen Sunscreen

Glowscreen’s hydrating formula perfects skin, giving it a healthy dose of pearlescence and creating a totally dewy base layer for your look.With hyaluronic acid, vitamin B5, and niacinamide, this face sunscreen leaves skin naturally supple and dewy from the inside out. One step, and you’re good to glow.Our hydration blend helps boost moisture in the skin, leaving it feeling soft and nourished. Sea lavender provides antioxidant protection, while supporting long-lasting hydration.Apply generously and evenly as the last step in your skincare routine and before makeup.

4. Differin Adapalene Prescription Strength Retinoid

Clears breakouts where they start (Deep in pores) and prevents new acne from forming, which ultimately restores skin’s texture and toneDifferin works differently than other Acne treatments by normalizing skin cell turnover and effectively targets two primary causes of Acne, clogged pores and inflammation Adapalene was created for superior tolerability compared to other prescription retinoid products not containing Adapalene; It is suitable for use as part of your morning or evening regimen Water based formula, oil free, alcohol free, fragrance free, non comedogenic; Helps reduce the risk of scarring and Hyperpigmentation by treating Acne In a clinical study, Differin gel provided up to 87 percent reduction in acne lesions after 12 weeks, which will continue to improve with further use

5. Hyaluronic Acid Face Moisturizer

Natural origin hyaluronic acid hydrating face serum plumps and strengthens skin for a healthy glow and an anti-wrinkle effect. Daily face moisturizer and facial serum to hydrate with anti wrinkle effect. Absorbs quickly.Fast absorbing, lightweight facial serum-moisturizer for dry skin and sensitive skin. Unscented and non-sticky.Use this pure hyaluronic acid facial skin care product as 1st step each AM and PM. Layer with daily moisturizer.

6. Night Magic Intensive CBD Face Oil

This blend of 300 mg of broad-spectrum hemp CBD, moringa oil, and prickly pear, isn’t just soothing and coddling to dry skin that needs some love. Vitamin K, fatty and amino acids work to brighten the skin, while vitamins A and C boost glow considerably. A couple of drops go a long way to add some luxury to your day.

7. Midnight Recovery Concentrate Face Oil

The calming and nourishing properties of lavender oil, plus the acne-fighting and inflammation-reducing properties of primrose oil make Kiehls’s Midnight Recovery Concentrate so effective. Even when used once every week, the face oil restores dry, tired, acne-prone skin quickly and delicately.

8. Squalane + Marine Algae Eye Cream

Typically speaking, some of the first signs of aging crop up around the eyes. This hydrating formulation plumps up and decreases the appearance of fine lines within a week. What could be better than that?Our latest innovation in cruelty-free eye cream pairs the power of marine algae and paracress extract for maximum performance. The result? A lifted look that also reduces the appearance of fine lines and wrinkles. This marine algae eye cream’s melt-in texture delivers deep hydration and a perfect canvas for makeup.

9. Active Botanical Serum

There’s a reason why this product has been on best of beauty lists for years. With a formulation of 22 botanical oils you can rest assured your skin won’t just get a double dose of moisture, but also active treatment benefits for revitalized radiance. Oh and the scent? It’s beyond.

10. Meaningful Beauty Anti-Aging Daily

Helps skin maintain firmness, plumpness, and hydration.Cleanses, protects and nourishes skin. Helps restore skin’s youthful-looking radiance. Suitable for all skin types.Use as directed. Avoid contact with eyes.A multifunctional product designed to not only help smooth the appearance of fine lines and wrinkles, but also to visibly reduce the appearance of puffiness and crow’s feet.Rich in antioxidants, helps with dark circles, visibly rejuvenating skin & diminishing visible signs of a Massage gently under and around eye area until product is absorbed.

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Jannat Zahoor
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To think only the best, to work only for the best, and to expect only the best.