Edit: If you want more updates like this follow me on Twitter @theearlcarlson.
This list originally came about when a friend asked fellow designers to send her style guides they’ve found. I collected those and started grabbing a few more from around the web.
If you have any great guides that I’ve missed, please leave a note and I’ll include it!
Voice and Tone Guides
Mailchimp’s Voice and Tone
If you enjoyed this article, please ❤ it below. I tweet thoughts like this regularly, give me a follow @theearlcarlson :)
People who’ve helped make this a real thing: @emilyloveslimes, @neillyneil, @patrickdanger, @yoshuawuyts, @lukeaskew, @getflourish, @mrtnbroder.