Meet Community Founder, Veronika Patrashko

Curious about the hello travel and outdoors community? Meet one of our Community Founders and early beta members, Veronika Patrashko. We sat down with Veronika to learn about her passion for exploring, excitement for the great outdoors, and what she recommends for those looking to pursue their interest in travel and excursion.

Veronika Patrashko

Hometown: Vinnytsya, Ukraine 
Current City: Seattle, Washington

hello Personas: Traveler, Outdoorswoman, Photographer

How did you get introduced to traveling and outdoor exploration? I got introduced to my biggest passions through my endless curiosity. I’ve always wanted to know and experience “what’s out there” and I would take on any opportunity that would come my way. That’s how I got in to traveling, hiking and then photography. I like to think of traveling as my drug, nature as my therapy and photography as my motivation.

What kind of advice would you give someone who is interested in traveling and excursions? If you’re passionate about something, then do it. Don’t be afraid of failure and don’t make excuses. Too often people come up to me and say: “I wish I had the time to travel and hike as much as you do”. Well, let me tell you a secret. I have a full time job and plenty of other responsibilities. But I have a good motto: It’s not about “having” time, it’s about making time for your passions and what’s important to you.

How have you tried to meet people online who share your passion for travel and exploring? For the most part, I think that meeting people online is too much work. Therefore, I have only met a few people through Instagram and it was usually after a while of following and interacting with them.

What are some of the things you love most about the hello community?I love how I can post anything I want and not feel like I’m going to be judged for it. It’s also easy to find and meet people who share the same interests as I do.

Who would you like to see join hello and why? Emily Thomas (@emitoms on Instagram). I admire all of her social media accounts. She’s a funny, talented and an inspiring storyteller.

Connect with Veronika, and other travel and outdoor explorers, on hello today— get your invite here.


So how does hello work? Each member of hello begins by selecting their top 5 personas. Personas are interest-based communities — things like ‘animal lover’, ‘techie’, ‘artist’, ‘photographer’, ‘coffee lover’ or even ‘fitness buff’. hello has over 100 personas to choose from, so that you can easily follow, share and connect with people who love the same things you do.

When you post to the hello community, you choose which personas to share your content with — so that people can easily discover and get to know you. The more you share to your personas, the easier it is for you to get discovered and meet people who share something in common with you.

To get started, get your invite to join the hello network here.

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