It started with a client embarking on their first customer-facing software project. After years of building their operations around the clunky way someone else’s product worked, they were excited to change the way their company did business. They were also understandably nervous about the journey ahead.
When beginning a project at Crema, we typically go through several exercises designed to generate alignment between everyone involved. Most of them, like the Lean Model Canvas, are descriptive of the product’s future state. They don’t often get into the team’s future state or how we make our way in that direction.
So, borrowing a couple ideas from a couple workshops, the NORTH Canvas was born. Specifically, this initially built on an idea I learned from the Tamara Christensen (she’s amazing!), an IBM collaboration workshop at CANUX 2017 (easily the best conference I’ve ever been to), and of course Design Sprints. …
For years, I’ve long found myself messing around with an initial-mark when initialing forms of some sort. The two pairs of perpendicular lines were begging for more attention.
The mark & scheme were inspired (knowingly & subconsciously) by a few things. Most of these rationalizations are post-hoc: observations & reflections that couldn’t have verbalized at the outset, but meaning emerges throughout the process. (I think this is true of most brand/logo/art explanations, and I’ve tried to minimize pretense & puffery in mine.)
The simple geometry is undeniable. Straight, confident strokes and right angles. They’re almost as basic as type gets and they own it. …
Ah, summer. Even once we’re out of school, this time of year brings a sense of potential and excitement. And yet, it can feel like we’re just flying by the seat of the pants most of the time (maybe because we are?). It’s hard to be intentional about how we spend time with those that mean the most to us, especially during the summer when everything feels carefree and school-year constraints disappear.
Fortunately, there’s some collective wisdom we can tap into: a lot of everyday goodness in the unexpectedly-adjacent ways we spend our time at work.
I get the skepticism, I do, but bear with me for a minute: life and work are both made of people. The people systems in the workplace have undergone significant study and thoughtful working-out, so there’s plenty to learn from them. …