Be grounded. Don’t let your successes go to your brain. Be open to everyone’s opinion, but know your worth, and that you are the brand, not the other way around.


An Interview With Jerome Knyszewski

You may have noticed; I focus on trust. I know it takes effort to get to this point but getting there is a must. When you get to this point, you will note that you will spend less time doing the work yourself, and at the same time feel comfortable with the result.


Improve the World: Great companies know that to continue being successful, we must strive to improve the world we are living in. This can be as simple as giving back to our local community or establishing a company-wide green initiative. It’s important to work towards making meaningful changes for others in some way.


An Interview With Jerome Knyszewski

Set big goals. Think of your goals in 25-year time frames. That gives you 100 quarters to break down steps incrementally to grow. Along the way, the goals will change, but embrace those changes. You may be one collaboration away from reaching your goal.


An Interview With Jerome Knyszewski

Don’t be afraid to make mistakes as they will make you stronger.

First of all, mistakes are part of our business experience — that’s absolutely normal.


An Interview With Jerome Knyszewski

Be Different: Too many well intentioned quality companies have their brands lined up on a buyer’s desk, with their fate resting in a price comparison. Low price wins. The best way to avoid that grind is by being different. Good buyers will then be forced to make tougher decisions. Increasing your chances for success.


An Interview With Jerome Knyszewski

Allow yourself to fail; if you are not making mistakes, you are not trying hard enough. Learning from your mistakes is important.


An Interview With Jerome Knyszewski

Reflect the mission and values by building a positive culture accordingly. With my clients at Cutters Studios, I get to see this in action every day. They are committed to excellence in creating breakthrough content for film, television, and branded storytelling, using their resources to solve the world’s problems, and to supporting the lives of their employees, long-term. This approach is rewarded with exceptional morale, amazing retention rates, longstanding and highly loyal client relationships, and a true family atmosphere that inspires love, compassion, and togetherness.


An Interview With Jerome Knyszewski

Work on a project not a company — I got this advice before I began building Glimpse. A mentor said that you should work on this as a project with your friends. If it is going to become a company it will make itself very clear. What he meant was to approach this as an interesting project to learn a ton from. If the project starts to get loyal users and grow, then you can transition it into a company and put more time into. This advice came within the context of staying in college and doing Glimpse as well.


An Interview With Jerome Knyszewski

The company becomes your life, and you need to learn how to manage that situation — While there has never been a point in my career at GoStudent where I’ve wanted to give up, there have been some moments where the pressure has been very great. There were times when we didn’t know whether there would be enough money in the account at the end of the month to pay the staff. There were, and still are, some sleepless nights. …

Jerome Knyszewski

CEO of HeavyShift

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