Jonathan Gardner ✪

VP communications at General Assembly, former head of comms at Turn. Helping build the future through marketing and technology.


Mobile-first and the future of media


Mobile-first design is among the exciting forces shaping our media present and soon-to-be future. Take a look at the very platform (Medium) you’re…


My Journey from Ad Tech to Ed Tech

Or, General Assembly is changing the world and I want to help

For years I’ve used technology to connect audiences and inspire consumer…


Why We Need a National Digital Citizenship Curriculum


You’ve heard all the stories by now, about the intern fired for a tweet; the college admissions officers who check out social media sites before sending offer letters; the HR folks who track data about potential job candidates.

But a tidy, G-rated Facebook profile isn’t enough to guarantee a job offer anymore. Data


How a travel agent beat Kayak


I’m a pretty tech-savvy guy who travels a lot. Nearly 100% of the time, I’ve successfully used Kayak.com, various websites and apps to book air tickets and…


Marketing Art & Science

The week in ad tech


This week the digital and marketing universe converged on the east coast for Internet Week New York, and boy did they ever…


Take a look at your post-internet future


Success in media has always been tied to the ability to innovate in the face of change. Although we can’t predict the future, anticipating what’s…


Why you need to care about data


Think of it as an alternate version of the cheesy song in the film Love Actually: Data is all around you. Breathless proclamations surround us, with…


Media, mobile and message convergence


A version of this appeared on VentureBeat

As 2012 comes to a close, we bid farewell to one “year of mobile” and get ready to embark on another. The industry keeps saying this will be the year, and then it isn’t. What gives?

It’s not that mobile’s slowing down — far from it. Consumers are spending more time on their


Finding your future


Our nation and world are at a crossroads. Industries that once were dominant are long in decline. Nascent sectors — much spurred by technology — are ascendant and will…


Mobile-first and the future of media


Mobile-first design is among the exciting forces shaping our media present and soon-to-be future. Take a look at the very platform (Medium) you’re…


Hello. What do you want?


We’re all mobile now. And, according to the chattering marketing class (within which I’m sometimes included), this year — or next year, but for sure the one after…