Lisa PoulsonWhat words meanLet’s talk about words. If I say “ruby” to someone at a jewelry store, I’m going to get something very different than if I say “Ruby” on…Jun 18, 2019Jun 18, 2019
Lisa PoulsonContext is kingI just re-read Peter Mayle’s classic A Year in Provence, which was as delicious the second time around as it was the first time I read it…Jun 4, 2019Jun 4, 2019
Lisa PoulsonHappy endings are always business outcomesI’m loving Lisa Cron’s Wired for Story, because it’s full of practical tips about what makes stories work. It may be written for fiction…May 21, 2019May 21, 2019
Lisa PoulsonWired for StoryLisa Cron’s Wired for Story may be written for fiction writers, but there are gems throughout this book that are just as valuable for…May 7, 2019May 7, 2019
Lisa PoulsonIs ‘too prepared’ even a thing?All of your great work to become a great communicator comes to naught if you don’t invest seriously in preparation.Apr 30, 2019Apr 30, 2019
Lisa PoulsonWho is your audience? What do they want?You know that one of the keys to giving a great presentation (to any audience of any size) is to give the audience what they want and need…Apr 16, 2019Apr 16, 2019
Lisa PoulsonA provocative and useful ideaThere are six things every great communicator does — whether you’re giving a huge keynote or trying to run an effective senior staff…Apr 2, 2019Apr 2, 2019
Lisa PoulsonCreate a crescendoWhat does everyone sitting in an auditorium long for (and so rarely receive) in a keynote address? A provocative idea, a great new tool, a…Mar 19, 2019Mar 19, 2019
Lisa PoulsonWhat is an evangelist really?Why did the tech industry borrow this term? There are so many different ways to use technology to solve problems and create opportunities…Mar 5, 2019Mar 5, 2019
Lisa PoulsonChief StorytellerIt’s amazing to see even more ways that leaders can use the power of story in Scott Belsky’s brilliant and accessible The Messy Middle…Feb 19, 2019Feb 19, 2019