I hold a different outlook; I truly believe that we have the ability to control our feelings…
Emmaly Beck

Well, science says you’re wrong.

The research reveals that emotions constitute powerful, pervasive, and predictable drivers of decision making.

Emotions drive the decision making. Emotions come first as the driver. Emotions come as part of an uncontrollable biochemical process. Controlling the emotions through thought training comes second, regardless of what you may think.

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