To read: Our Influencer Manifesto
It has been a while since I’ve published an article on Linkedin or any other places. Writing and publishing my book “How to Get Recommended By Famous People: Grow Your Brand with Influencer Marketing” as well as building, launching and successfully signing up 7,000 brands in 5 months on our newest influencer self-serve platform has kept me extremely busy.
When we launched MuseFind in a self-serve format in October 2018, I had no idea that over 7,000 businesses would flood to our gates, wanting to partner with their ideal influencers so they could leverage their networks and connect with their consumers.
And on the other hand, we started noticing that the influencer landscape was dramatically changing. With an overwhelming amount of them establishing and growing their own brand, it became critical to us that MuseFind must build to support this side of the partnership: the influencer: brand, business.
While the beginnings of this pursuit are nascent at the moment, we’re working alongside with over 10 influencers who are building this framework with us. Inspired by their energy, passion and our joint efforts together, I took up my digital pen and wrote this manifesto.
Our belief is so strongly rooted in the future. That the influencer is no longer just a singular voice, but that he/she is a part of a much more developed network that lives and behaves as its own brand and business in every right of that word.
With our usual dogged determination paired with our openness to this new, raw version of entrepreneurship, we enter this brave new world ready. And I know that with great faith, hard work, we will succeed.
