Hello friends, hope you’re well. Yup, we’re all feeling it right now, it’s a very strange time to say the least. The marketing world has changed overnight and it’s definitely a new challenge to navigate together. At least we’re unified in our experiences, if not by being physically close to…

A constant juggling act for every digital marketing agency is in managing staff workloads. Too little work obviously isn’t great for profitability, and too much work can impact on staff morale, stress levels, and quality of work. So, is there a golden number or formula when it comes to how…

It’s ironic for an app that claims that they are “Not another social network” to be ranking #1 in Social Networking in the app store, but isit worth the hype?

For the majority of Australians, bubble tea is an alien concept, with seven in every ten unaware of its existence. Chatime’s growth opportunity sits within the hedonist segment. These 13–24 year old folks share a truth in standing out from the crowd, being creative and embracing their oddness. In short…

THE WIRED AGENCY — CASE STUDY Campaign date: 23rd July — 8th Aug 2021 Only four years ago, Pizza Hut Australia was facing extinction. And while the brand has risen from the ashes via its partnership with The Wired Agency, new management and a laser focus on product and service…

Our purpose at The Wired Agency is to Move Digitally. Humanly where we’re the intersection of data, human behaviour and creativity. And if we get it right, it’s an unstoppable formula. But how do we get it right? It’s not always that easy. We recently had a social media client…

It’s the annual American festival of culture and creativity; Super Bowl 2022. And much like last year, the emerging brands are stepping up. This year is Crypto Bowl; the turn of crypto giants who’ve enjoyed rapid growth in a lockdown world. Herein lies the irresistible mass opportunity to trial. 86%…

From world-class shopping centres last month to luxury furniture and homewares this month; The Wired Agency [ Wired] is having a cracking start to the year with their latest appointment by leading Australian brand, MCM House. Managing paid social, search and shopping advertising, Wired will be responsible for driving brand…

How many people know exactly when their manager is giving them feedback by using the shit sandwich technique? To most of us, it’s as clear as day. Your manager starts off by giving you some rather shallow ‘positive’ feedback, then hastily proceeds to deliver a big steaming turd; finishing the…