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Mathijs Vogelzang
Mathijs Vogelzang

186 Followers

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Published in AppBrain

·May 1, 2020

The AppBrain SDK and Google Play policy changes

TL;DR: Google updated its Google Play policies and we updated the AppBrain SDK to be fully compliant with the policies. Apps with older SDK versions need to upgrade to version 16.00 or later before June 28. (Edit: the enforcement date was originally May 29th, but we discussed with Google to…

Google Play Store

4 min read

Google Play Store

4 min read


Published in AppBrain

·Dec 12, 2019

The Google Play Referrer API and the AppBrain SDK

On December 10th, Google sent out emails “[Action Required] Switch to the Play Referrer API by March 1, 2020” to many Android developers. The AppBrain SDK could be the cause, as the SDK tracks referrals and shows them in the Analytics part of our dashboard. Short summary: what should I do? Upgrade your app to a…

Android

3 min read

The Google Play Referrer API and the AppBrain SDK
The Google Play Referrer API and the AppBrain SDK
Android

3 min read


Sep 19, 2018

Doing cool data science in Java: how 3 DataFrame libraries stack up

I have been exploring Java tools to perform easy data analysis of big datasets, since our production systems at AppBrain.com are Java-based. Data frames are popular tools for Data Science in R and Python (through pandas). …

Data Science

5 min read

Doing cool data science in Java: how 3 DataFrame libraries stack up
Doing cool data science in Java: how 3 DataFrame libraries stack up
Data Science

5 min read


Published in AppBrain

·Apr 4, 2018

Market shares for Android phones and tablets on AppBrain

Researching phone market shares became easier today: AppBrain now shows country distributions for popular Android devices. Let’s take the Samsung Galaxy S8 and the Xiaomi Redmi Note 4 as examples which are available at https://www.appbrain.com/stats/devices/hu5nmbq/samsung-galaxy-s8 and https://www.appbrain.com/stats/devices/4freomy/xiaomi-redmi-note-4. These devices both have a global market share of a little above 1%…

Android

2 min read

Market shares for Android phones and tablets on AppBrain
Market shares for Android phones and tablets on AppBrain
Android

2 min read


Published in AppBrain

·Jan 24, 2018

AppBrain Automatic Interstitials: easily control ad placement in your Android app

Wouldn’t it be great if you could change when your app shows ads without relaunching it? Let’s say your app’s installs skyrocket and you want to quickly change which ads are being shown when. Mediation platforms can optimize which ads are shown, but not when they are shown. Today we’re…

Mobile

2 min read

AppBrain Automatic Interstitials: easily control ad placement in your Android app
AppBrain Automatic Interstitials: easily control ad placement in your Android app
Mobile

2 min read


Published in AppBrain

·Nov 28, 2017

Target specific users with AppBrain’s CPI boosts

Do you ever wish you could target your CPI campaigns more precisely at users who will engage with your app? Or that you can get impressions specifically for users who are more likely to make in-app payments, for instance users on tablets? This is now possible with AppBrain’s CPI boost rules…

Android

2 min read

Target specific users with AppBrain’s CPI boosts
Target specific users with AppBrain’s CPI boosts
Android

2 min read


Published in AppBrain

·Nov 7, 2017

Automatic server-side mediation for AppBrain Monetize interstitials

AppBrain Monetize is a great way to earn money with your Android app by offering your users free apps to install. We’re rolling out server-side mediation, which increases the monetization potential of the AppBrain SDK. We identified that not all users are a good fit for our app-install ads (also called…

2 min read

Automatic server-side mediation for AppBrain Monetize interstitials
Automatic server-side mediation for AppBrain Monetize interstitials

2 min read


Published in AppBrain

·May 19, 2017

Google Play policy update — incentivized installs forbidden

Google has released an updated version of the Google Play policy. The most impactful change is that incentivized installs are now forbidden: Source: https://play.google.com/about/storelisting-promotional/ratings-reviews-installs/, emphasis ours If you’re still promoting your app with incentivized installs, now is the time to stop and look at non-incentivized installs. AppBrain Promote is one of the many platforms that you can use. This change, and others, don’t impact the AppBrain SDK. The AppBrain monetize service is still 100% Google Play compliant.

1 min read

1 min read


Published in AppBrain

·May 1, 2017

Cheaper app promotion in many countries

Promoting your app at AppBrain has become cheaper for many countries in the world. It is time to set up your new campaign! Today, we have adjusted the minimum CPI bid prices for over 150 countries around the world. For 144 countries the minimum CPI bid has gone down. For many…

2 min read

Cheaper app promotion in many countries
Cheaper app promotion in many countries

2 min read


Published in AppBrain

·Apr 10, 2017

New install tracking and attribution options

Getting the right value out of app promotion campaigns is hard! External attribution platforms can help, as they provide you with deep insights about the value of the users you’re acquiring. As an AppBrain Promote user you can now also use this powerful technique, as we integrated the most used…

1 min read

1 min read

Mathijs Vogelzang

Mathijs Vogelzang

186 Followers

Building the top Android CPI network, AppTornado, AppBrain, Swiss Codemonkey

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