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The idea

The mood of the room was tense, designers, project managers and marketing executives shifted uneasily in their seats, people’s eyes darted nervously from their notepads to the whiteboard. In the distance, sirens and in our heads, silence.

We had to come up with ideas for Christmas content, and as always, it was tricky. We wanted to create something Christmas related without being boring, or cliche, or just downright annoying.

So, what was first? Some good ol’ fashioned brainstorming. At Thin Martian, brainstorming is our cup of tea. Actually, cups of tea are our cups of tea, but we’re really good…


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Who doesn’t love a challenge? Here at Thin Martian we are always on the lookout for ways in which we can expand our design knowledge and ideas. We are continually fine tuning our design and UX skills so we are able to exceed in every project we work on.

The team here were tasked with finding sites and products that they believed could be improved. After much deliberation we agreed to complete a UX and design review of the current Itsu website. We started with conducting a review of the site to look at what was and wasn’t working and…


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Data can be perceived by some as complicated and ugly. However, here at Thin Martian we love drilling down into the complexity of different types of data and turning it into something beautiful. One person’s data trash is very much our data treasure.

Recent projects have required us to create new innovative ways of visualising complicated data. In this article we’ll walk you through how we approach these projects as well as give away some juicy top tips to help you create delicious data designs.

First — Immerse yourself


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Here at Thin Martian, one of the things we love in digital design is that everyday there are new tools to explore, because digital design is constantly changing and evolving. We love experimenting and refining our working processes with new tools so that our work is always, fresh and up to date with the latest technologies. Here are some of the tools that we have been playing around with recently.

Use Panda


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2016 was an exciting year for digital. As digital continues to grow, here at Thin Martian we wanted to give you an insight into what we predict will be the key things to keep an eye out for throughout the year ahead.

Mobile

Mobile has become the driving force in most areas of the web. With agencies choosing to use mobile-first for their development rather than creating a desktop design and then having trouble scaling this down for mobile. This will become a more common way of working, with designers and developers working closely across projects together. …


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When we talk about User Experience, it’s tempting to think that it just means “does the user think something was cool, or easy to use?”. Almost as if it’s the final layer of veneer that tops off the clever stuff happening beneath the surface. But this would be a mistake. It kind of misses the point: rather like saying the most important thing about a pair of shoes is how great they look while ignoring how well they fit and how long they last.

For this reason, it’s really important to define and agree the UX metrics before starting to…


How we learned to stop caring and come up with great ideas

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I had a team meeting the other day when one of the project managers said:

“I’m not creative”

It’s a fairly common phrase and it gets banded about too much. The fact is everyone is born creative, when we are children is when we are able to express ourselves and our ideas with the most ease. When you’re a kid everything is new, everything leads to more questions and more importantly you have no reservation about what you come out with.

As we become adults we gain more stifling inhibitions which make it harder for us to come up with…


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Here at Thin Martian we are discussing the latest trend of progressive web apps.

You may have heard the term “progressive web apps” mentioned more and more recently, so what are they, how do they work and how are they used? We take a look at the key features of this web/app hybrid.

A website that acts and performs like an app

A progressive web app uses the latest technologies to combine the best features of an app and a website. It eliminates the issue of actually having to go through the process of downloading an app, whilst still retaining the app-like interface and performance. …


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Your users will develop very specific, subtle changes in their interface requirements based on an ever-changing set of technical and emotional needs. These changes have become a point of urgency in today’s multi-device environment and here at Thin Martian we believe they require constant mindful consideration.

As a user moves between desktop, tablet, and mobile devices they expect the quality of their experience to remain the same, but the variables associated with each device can drive a change in what they require and how they focus.

For example, a user comfortable with a desktop version of an interface may need…


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Alice joined Thin Martian three months ago as a Junior Developer, here’s what she has to say:

Natural born coder

Let me start out by saying I didn’t grow up naturally drawn to computers, writing html or playing World of Warcraft. I have stumbled my way into coding, via a bootcamp.

So I had a few preconceptions about my first web developer role:

  • Horrendous technical interview
  • Will be shoved onto legacy code (old code that has had lots of people writing it)
  • Will be left totally alone and have to figure things out
  • Stay till midnight/3am

First day

I’d miraculously avoided the dreaded coding challenge…

Thin Martian

Leading Digital Interface Agency in London https://www.thinmartian.com/

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