Why I’m Not Afraid to Share My Startup Idea With the World

Revealing a product before it’s a product.

This week I decided to share a side project that I’ve been working on for over a year, prototype and all. It’s always nerve-wracking to share something you’ve worked so hard on. But in this case, I’m risking more than just the scrutiny of my peers.

That’s because I have yet to find a developer to start building it. I’m not the most connected person in the world of startups and mobile development, and finding the right person has been a challenge. In an uber competitive space where every advantage could make or break your product, I know revealing anything before the home stretch comes with serious risk.

So why would I do such a thing? Well, I truly believe what I’m working on can make the lives of others better. There have been too many times where I could have used this to spend more time with those who matter to me. There are too many people who can live better lives by using it.

I’m more afraid of it never existing than someone stealing my idea. I’ve poured my heart and soul into this project for over a year. Wouldn’t it be a shame if nothing ever came of it?

Simply put, the cost of it never existing is too high.